Peer-to-Peer Fundraising through CanadaHelps GivingPages [June 23, 2010]

June 23, 2010 For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Reminders You can hear us, but we can’t hear you Type questions in the Questions Log Presentation slides will be available on Slideshare Turn up your volume For the best webinar experience, close all other applications. For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Today’s Presenter • Mike Henry – Charity Services Coordinator For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

What is CanadaHelps? A public charitable foundation that provides accessible and affordable online technology to both donors and charities. For Charities A cost-effective means of raising funds online. For Donors A one-stop-shop for giving. CanadaHelps is a charity helping charities. For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Webinar Agenda 1. What are GivingPages? 2. How Can They Be Used? 3. GivingPage Features • Customizable • Personalized fundraising • Uses the power of social networks • Track donations 4. Creating and Managing GivingPages 5. Frequently Asked Questions For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

WHAT ARE GIVINGPAGES? For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

• Peer-to-peer fundraising pages • Allows individuals to raise funds for their charity or charities of choice • Allows charities to create a unique space to highlight specific initiatives/campaigns • Free to set up! • Safe and secure • Easy to create, manage, personalize, and share! For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

The Anatomy of a GivingPage Title Description Add to Any Button Image Fundraising Goal & Progress Donations Received List Charity List Donate Now Button Expiration Date For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

HOW CAN THEY BE USED? For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Great ways to use GivingPages! 1. Pledge pages: walkathons, marathons, etc. 2. Highlight specific projects and campaigns 3. Turns donors & supporters into fundraisers: wedding registry, birthdays, host/hostess gifts, graduation, baby For audio, turn on your speakers, shower, etc. or Call (323) 417-4600, code 443-377-126

Pledge Events For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Fundraising Campaign • Set up by the charity themselves to create unique donation page for their specific campaign • People were asked to donate $100 to purchase a “virtual” brick as part of a glass tower to be featured in Ireland Park • Sold over 500 bricks! For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Wedding Registry For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Baby Shower For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Birthday For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

1. Customizable 2. Personalized fundraising 3. Uses the power of social networks 4. Track donations GIVINGPAGES FEATURES For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

FEATURE #1 CUSTOMIZABLE For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Customizable Images and Messaging • Choose from our stock of photos, or add your very own for a personal touch • Include a compelling message about the fundraising initiative For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

FEATURE #2 PERSONALIZED FUNDRAISING For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Peer-to-Peer Fundraising Tool • Greater emotional appeal (people give to people) • Turns supporters into fundraisers • Draws upon idea of microphilanthropy – power of the small donation For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

FEATURE #3 USES THE POWER OF SOCIAL NETWORKS For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Spread the word and Promote • Easily share the unique GivingPage link with the Add to Any feature • Quickly post to social networking websites like Facebook, Twitter, LinkedIn, etc. to expand reach and increase donations! • Include it in your email signature For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Sharing with Add to Any Add to Any Button Social Networking Websites For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

GivingPages on a Facebook Profile For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

FEATURE #4 TRACK DONATIONS For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Fundraising Progress • Set a goal • Thermometer shows fundraising progress • Track donors and their donations For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

SETTING UP AND MANAGING A GIVINGPAGE For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Creating a GivingPage • Easy, quick and FREE! • Visit www.canadahelps.org and click GivingPages Click here! For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

My GivingPages: Homepage Create a GivingPage Management buttons For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Manage My GivingPage: Details For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

My GivingPage: Donations Received For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

FREQUENTLY ASKED QUESTIONS For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Does it cost anything to use? • It’s FREE • Set up a GivingPage for any initiative or occasion • Encourage donors to create their own in support of your organization For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

How do I share my GivingPage? • GivingPages each have a unique link • Can be shared with others electronically • Share using Add to Any button For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Who gets the tax receipt? How does it get sent? • Donors get the tax receipt • CanadaHelps emails receipts to donors automatically For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

How will I know which donations came through which pages? • In your MyCharity account, look for “GivingPages” in the Donation Source field of the donation • The name of the person who set up the GivingPage is in the Honouree field For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

How do we get the money? • The funds are disbursed along with your regular CanadaHelps donations • Details will be in your MyCharity account For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Do I set up the pages or do my donors? • You should set up a GivingPage account for your own fundraising initiatives • Encourage donors to set up their own pages • For pledge events, give your donors instructions on how to set up the page and images if they need them For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

How do I get my donors to set up GivingPages? • Promote GivingPages in your communications with donors (e-newsletters, blogs and website) • Give them ideas for occasions to set up pages For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Give your donors ideas for setting up GivingPages • Birthdays • Weddings & Anniversaries • Office collections • In memoriam gifts • Graduation • Baby showers • Fundraising competitions • …Turn your donors and supporters into fabulous fundraisers! For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

www.mycharityconnects.org • Free online resources UPCOMING WEBINARS • Information about “Planning for the Holidays…It’s technology Not Too Early!” • Demos July 21 2PM – 3PM (ET) • More webinars! • Event listings “Orientation for Charities Newly Registered with CanadaHelps” August 18 2PM – 3PM (ET)

Question and Answer You can hear us, but we can’t hear you Ask questions here Ask away! For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Thank you for attending! Slides will be up on: www.slideshare.net/MyCharityConnects Check out www.mycharityconnects.org for resources! Register for the conference at: mycharityconnects.eventbrite.com Questions, feedback, comments? Email us at: info@canadahelps.org For audio, turn on your speakers, or Call (323) 417-4600, code 443-377-126

Peer-to-Peer Fundraising through CanadaHelps GivingPages [June 23, 2010]

by CanadaHelps / MyCharityConnects

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Peer-to-Peer Fundraising through CanadaHelps GivingPages [June 23, 2010] Presentation Transcript