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Harvey Milk motivated and mobilized thousands of people to agitate for political and social change, and became the basis for the award-winning biopic, Milk. If Milk were alive today, how could social media have helped him reach out to people, organize and inspire them? Mark Farmer shows you how to start your organization down the social media path by imagining how a grassroots organizer from the past might have used today’s media and technology. Sean Moffitt will flesh out the social media story with a presentation on the success of Movember, the annual prostate cancer fundraising event that’s achieved maximum visibility through a savvy use of social media.
Attendees Will Walk Away With:
• An understanding of how to get started with social media
• Comparisons of some of the different social media
• Real-world examples of social media success
Mark is the founder of Webness, a full-service electronic communications solutions provider, and has consulted for such organizations as Earth Day Canada, Give Green Canada, Eco Generation Services and Summerhill.
Sean is Canada's leading social influence marketing advocate, author of Wikibrands and Founder of Agent Wildfire, Canada's Word of Mouth
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