MYCHARITYCONNECTS ON THE ROAD
    Brought to you by




1
Today’s Presenters


Zenia Wadhwani
  Director, Program Development




Owen Charters
  Executive Director, CanadaHelps
CanadaHelps.org
What is CanadaHelps?
   A public charitable foundation that provides accessible and affordable online
   t...
DID YOU KNOW? 4.0




    http://www.youtube.com/watch?v=6ILQrUrEWe8
Growth in median U.S. online giving,
          over prior year:

         45% in 2006
         42% in 2007
         28% in...
Daily giving through
 Causes on Facebook:



 $3,000       in 2008




$30,000       in 2009
Of all giving online:

 15%         From the ‘Greatest Generation’
             Born 1901-1945


 52%         From Baby Bo...
A visitor who is
 satisfied with their
 experience with a
nonprofit website is

      49%
more likely to give
 than one wh...
Average online one-
           time gift in 2008:
                                $151
Average online one-time gift
 in th...
Percentage of all
annual online giving
that happens in the
month of December:

    48%
4%
     Proportion of all new donors
     to charities in 2004 who
     were acquired online




9%   Proportion of all ne...
1 in 5
visitors to a nonprofit
website go specifically
 to make a donation
26%
      of offline donors who
      describe themselves as ‘loyal’
      to the causes they support




41%
      of onl...
41%
      of U.S. charities blogging, using text
      messages, and playing with new
      technologies in 2009, as compa...
34%
Percentage of offline donors
   who would urge others to
     support the same cause:




                            ...
Total giving through CanadaHelps,
               to date:

$100,000,000                     and counting




 60%
        ...
Credits & Sources
• CanadaHelps
• Network for Good, October 2009
• Blackbaud Index of National Fundraising Performance, Ap...
MyCharityConnects.org
What is MyCharityConnects?
   CanadaHelps' online resource centre for charities – a website dedicate...
UPCOMING WEBINARS


“What Would Harvey Milk Do? An Introduction to Social Media
    Using the (hypothetical)Case Study of ...
“A nonprofit can become a highly visible source of vision,
information, and shaping for donor generosity.
Donors are great...
Welcome to Giving Made Simple.
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy
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Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy

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These are the introduction slides for the past MyCharityConnects On The Road presented by Direct Energy that happened in Calgary and Edmonton in November 2009.

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Alberta 2009 - Introduction to MyCharityConnects On The Road presented by Direct Energy

  1. 1. MYCHARITYCONNECTS ON THE ROAD Brought to you by 1
  2. 2. Today’s Presenters Zenia Wadhwani Director, Program Development Owen Charters Executive Director, CanadaHelps
  3. 3. CanadaHelps.org What is CanadaHelps? A public charitable foundation that provides accessible and affordable online technology to both donors and charities. For Charities A cost-effective means of raising funds online. For Donors A one-stop-shop for giving. CanadaHelps is a charity helping charities.
  4. 4. DID YOU KNOW? 4.0 http://www.youtube.com/watch?v=6ILQrUrEWe8
  5. 5. Growth in median U.S. online giving, over prior year: 45% in 2006 42% in 2007 28% in 2008
  6. 6. Daily giving through Causes on Facebook: $3,000 in 2008 $30,000 in 2009
  7. 7. Of all giving online: 15% From the ‘Greatest Generation’ Born 1901-1945 52% From Baby Boomers Born 1946-1962 30% From Generation X Born 1962-1980 The most significant characteristic associated with online giving is higher education.
  8. 8. A visitor who is satisfied with their experience with a nonprofit website is 49% more likely to give than one who was dissatisfied with the overall experience
  9. 9. Average online one- time gift in 2008: $151 Average online one-time gift in the month of December: $248 Average online gifts are higher than the average offline gift.
  10. 10. Percentage of all annual online giving that happens in the month of December: 48%
  11. 11. 4% Proportion of all new donors to charities in 2004 who were acquired online 9% Proportion of all new donors to charities in 2008 who were acquired online
  12. 12. 1 in 5 visitors to a nonprofit website go specifically to make a donation
  13. 13. 26% of offline donors who describe themselves as ‘loyal’ to the causes they support 41% of online donors who describe themselves as ‘loyal’ to the causes they support
  14. 14. 41% of U.S. charities blogging, using text messages, and playing with new technologies in 2009, as compared to 7% in 2006.
  15. 15. 34% Percentage of offline donors who would urge others to support the same cause: 59% Percentage of online donors who would urge others to support the same cause:
  16. 16. Total giving through CanadaHelps, to date: $100,000,000 and counting 60% average annual growth of online giving in $ through CanadaHelps since 2004
  17. 17. Credits & Sources • CanadaHelps • Network for Good, October 2009 • Blackbaud Index of National Fundraising Performance, April 2009 • ForeSee Results - Nonprofit Website Survey, Spring 2009 • Chronicle of Philanthropy, May 2009 • DonorTrends, 2005 • "The State of Online Fundraising", Blackbaud, September 2009
  18. 18. MyCharityConnects.org What is MyCharityConnects? CanadaHelps' online resource centre for charities – a website dedicated to connecting charities and nonprofits to the technologies they need to succeed. What can I find on MyCharityConnects? • Free online resources for charities • Information about technology , Web 1.0, Web 2.0 & social media • Video demonstrations • Webinars (online seminars) • 2009 Conference materials
  19. 19. UPCOMING WEBINARS “What Would Harvey Milk Do? An Introduction to Social Media Using the (hypothetical)Case Study of Harvey Milk.” with guest MARK FARMER of webness.biz November 18 2PM – 3PM EST “Top Ten Social Media Mistakes to Avoid” December 2 2PM – 3PM EST
  20. 20. “A nonprofit can become a highly visible source of vision, information, and shaping for donor generosity. Donors are great people. But most of them are not experts in the causes they support. They're looking to you to be expert, to apply their generosity for maximum impact. Or even to invent some new better way to change the world that they'd never dreamed of. The best nonprofits bring vision and expertise to the table, then set donors free to help them make good things happen.” Donor Power Blog – September 4, 2008
  21. 21. Welcome to Giving Made Simple.
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