Far Cry Instincts Product Presentation

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    Far Cry Instincts Product Presentation - Presentation Transcript

    1. Ship Date: March 2005
    2. THE GAME
      • Description:
        • Alone and outnumbered, you’ll utilize every available weapon, vehicle, and strategy to survive a tropical nightmare.
        • Hone your awesome abilities to transform from “prey” to “predator.”
        • Face off against rivals online through Xbox Live and, for the first time on console, create and upload all-new maps using the intuitive Map Editor.
      • Target Audience: Males, 18-30, Action fanatics
      • Genre: Shooter
      • Platform: Xbox, PlayStation 2
      • Rating: Mature (expected)
    3. Top features for consumer: FEATURES AND BENEFITS
      • Total immersion (100% first person).
      • Open-ended gameplay means total tactical freedom – gamers can play the way they want to play.
      • Four enormous islands spanning 14 huge levels – more than 20 hours of gameplay.
      • Five multiplayer modes add unlimited replayability.
      • Unique map editor allows gamers to create their own online maps.
      • Realistic weapons and vehicles create an authentic experience.
    4. THE BRAND
      • Multimillion-dollar marketing campaign
      • AAA brand
        • Based on critically acclaimed PC game (Review = 95% - PC Gamer )
        • Consistently ranked as one of the top three best-selling PC titles since launch
        • Developed by our award-winning development studio
      • 100% re-designed for consoles featuring all-new content
        • 3 new vehicles
        • 8 new weapons
        • Terrifying new enemies and environments
      • Strong early buzz
        • XBN 4-page feature (June issue)
      • Unrivaled technology
        • Full Action Response (F.A.R.) artificial intelligence
        • Superior graphics
        • Powerful physics
      • The most unique and highest-quality shooter next to Halo 2 , enhanced by the updated “action-survival” positioning and powered by Ubisoft’s reputation for delivering quality shooters.
      • Focus tests don’t lie: Far Cry delivers the open-ended gameplay and realism that today’s gamers desire.
      • Brand success on PC can be successfully translated to console (ala Max Payne , etc.), especially given Ubisoft’s expertise and console-specific re-design ala Rainbow Six 3.
      “ WHY BUY”
    5. WHAT’S THE BUZZ “ The Xbox version of Far Cry is looking superb.” – GameSpy “ [Gameplay] Far Cry has that in spades.” – Ign.com “ New and exciting features, such as a reworked campaign and new vehicles, weapons, and multiplayer modes, should provide veterans with new experiences.” – Gamespot.com “ If Ubisoft continues to pull this one together , it’ll easily be one of the best FPS games on Xbox.” – GameSpy

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