Alexander Video Game Product Presentation
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Alexander Video Game Product Presentation

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This is a product presentation for Ubisoft's Alexander video game, based on the 2004 Oliver Stone film; from an Ubisoft marketing CD-ROM.

This is a product presentation for Ubisoft's Alexander video game, based on the 2004 Oliver Stone film; from an Ubisoft marketing CD-ROM.

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Alexander Video Game Product Presentation Alexander Video Game Product Presentation Presentation Transcript

  • Ship Date: November 2004
  • THE GAME
    • Description:
      • Movie License: Experience moments of magic from Oliver Stone’s blockbuster movie opening Nov 5, 2004.
      • Become a Hero: Control Alexander the Great and record-breaking numbers of detailed units to conquer huge opposing forces.
      • Prove Your Strategic Mastery: Succeed in epic strategic and tactical battle challenges.
    • Target Audience: Males, 18-40; Fans of the movie; RTS gamers
    • Genre: Historical RTS
    • Platforms: PC only
    • Rating: Pending
  • THE MOVIE BRAND
      • Launching in conjunction with the blockbuster movie starring Colin Farrell, Angelina Jolie, Val Kilmer, and Anthony Hopkins.
      • Warner spending many millions of dollars to promote the film; first trailer launched in theaters on May 28.
      • Game will include movie footage used as cut-scenes, excerpts from the movie soundtrack, and sound effects, voice dubs, and 3D objects rendered to match the look of the movie.
  • FEATURES AND BENEFITS
    • Breathtaking scale with 64,000 units on the field and 8,000 on-screen at one time – a category leader.
    • In addition to Alexander, command other legendary heroes such as India’s famed King Poros, Alexander’s heroic rival Darius, and the cunning Egyptian Pharaoh Nectanebo.
    • Use an accessible and user-friendly interface to build exotic armies containing forces such as peltasts, battleships, and war elephants.
    • Cultivate your tactical prowess using a deep campaign, random maps, online multiplayer, and a helpful tutorial mode.
  • RETAILER “WHY BUY”
    • Blockbuster movie license with millions of dollars in co-marketing support.
    • Historical RTS and movie-licensed genre titles are very popular with large consumer base.
    • Alexander features exclusive movie footage, actor involvement, and musical score – allowing for blockbuster atmosphere with epic scale.