• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Marketing on the Web
 

Marketing on the Web

on

  • 218 views

This presentation is about marketing on the web for financial planners, financial advisers, wealth managers, and investment advisers. Topics discussed include visibility on the web, search engine ...

This presentation is about marketing on the web for financial planners, financial advisers, wealth managers, and investment advisers. Topics discussed include visibility on the web, search engine optimization (SEO), social media usage, and compliance.

Statistics

Views

Total Views
218
Views on SlideShare
215
Embed Views
3

Actions

Likes
0
Downloads
0
Comments
0

1 Embed 3

http://www.linkedin.com 3

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Marketing on the Web Marketing on the Web Presentation Transcript

    • Thomas MulloolyMullooly Asset Management
    • VisibilitySearch Engine OptimizationSocial MediaCompliance
    • Visibility
    • Typical Firm VisibilityStill no website in 2012The “5 page brochure”
    • Improved VisibilityClear niche identifiedNew content added regularlyClear “call to action”Follow-up process in place
    • Search EngineOptimization (SEO)
    • Matt Cutts
    • Penguin April 2012 – Link Farms
    • Panda & updates: De-valuing thin websiteswith no content (or poor content)
    • Why Google+
    • What Google SeeksWho is Google’s client?RelevanceFresh ContentThe Voting Machine
    • Social Media
    • Facebook
    • Linked In
    • Twitter
    • StockTwits
    • Compliance
    • Areas of Concern: Disclaimers and Disclosures TranscriptionsCherry Picking Archiving
    • www.mullooly.net (732) 223-9000