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Jet Airways

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Research on JET Airways

Research on JET Airways

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  • Jet Airways has signed a deal with Akamai Technologies to enhance online user experience. Akamai services will ensure speedy access and enhanced performance of www.jetairways.com , regardless of conditions on the Internet and irrespective of their locations. This is done by effectively delivering the airlines’ content from Akamai’s 21,000 servers located across 70 countries. “Akamai’s Dynamic Site Accelerator Solution will now enable Jet Airways to use technologies like “Internet Route” and “Connection Optimisation” to speed up dynamic transactions and interactive content. Apart from this, it would allow the airline to strategically and cost-effectively deploy sites with a reduced lead time and assuring peak performance.
  • Planning and Scheduling Systems : Schedule Manager enables Jet Airways to tightly manage its flight schedule and code share flights -- an essential requirement in today's international aviation environment. Fleet Manager enables Jet Airways to optimally allocate its fleet to meet "close-in" market demand and choose the best routes and flights to improve total network profitability Codesharing Codesharing is an important tool for airlines to minimise the costs of operating services. By selling seats on a flight operated by another carrier, codesharing enables an airline to make direct cost savings by rationalising services or establishing market presence on a route without actually operating on it. Thus, both airlines may be able to save on fuel, labour and other variable costs, as well as making more effective use of aircraft and other overheads.
  • Jet Airways has signed a deal with Akamai Technologies to enhance online user experience. Akamai services will ensure speedy access and enhanced performance of www.jetairways.com , regardless of conditions on the Internet and irrespective of their locations. This is done by effectively delivering the airlines’ content from Akamai’s 21,000 servers located across 70 countries. “Akamai’s Dynamic Site Accelerator Solution will now enable Jet Airways to use technologies like “Internet Route” and “Connection Optimisation” to speed up dynamic transactions and interactive content. Apart from this, it would allow the airline to strategically and cost-effectively deploy sites with a reduced lead time and assuring peak performance.
  • Transcript

    • 1.  
    • 2.
      • Jet Airways is an airline based in Mumbai, India.
      • It is India's third largest airline.
      • Jet Airways also operates two low-cost airlines, namely Jetlite (formerly Air Sahara) and Jet Airways Konnect.
      Introduction
    • 3.
      • Jet Airways was incorporated as an air taxi operator on 1 April 1992.
      • It started Indian commercial airline operations on 5 May 1993 with a fleet of four leased aircraft.
      • It began international operations to Shri Lanka in March 2004.
      History
    • 4. Annual Revenue - Rs. 9481.5 crores (2007-08) Rs. 7401 crores (2006-07) Profit (Loss) After Tax - Rs. 253 crores loss (2007-08) Rs. 27 crores profit (2006-07) All Other Domestic Players showed loss (2006-07) Jet Airways- Performance
    • 5. In Flight services - First class, Premiere Class, Economy class On Ground services- Check in options – SMS check in, tele check in, web check in, check in while walk in. Convenience and Safety- Towels, Pillows, Blankets, Reading Material, First Aid, Smoke detector, Bassinets , Child care, Life jackets & seat cushion. Service line of Jet Airways
    • 6.
      • Entertainment- jet screen, Movies, TV program, Music, inflight communicator, online magazines etc.
      • Jet Wings (inflight magazine), Jet Boutique.
      Contd…
    • 7.
      • Operates over 400 flights daily to 65 destinations.
      • Agreements with 133 international airlines.
      • Agreements with 64 carriers for carriage of cargo to their destinations.
      • Best Among the all Indian Airlines.
      Network
    • 8.  
    • 9.
      • Mr. Naresh Goyal- (chairman)
      • Mr. Saroj K. Datta ( Executive Director)
      • Mr. Wolfgang Prock-Schauer , The Chief Executive Officer (CEO),
      • Capt. Hameed Ali , Chief Operating Officer
      Key People
    • 10. International Market - British Airways & South West Airlines Domestic Market – King fisher, Indian Airlines, GoAir, Indigo, Major Competitors
    • 11.
      • Experience exceeding 14 year
      • Only private airline with international operation
      • Market leader
      • Largest fleet size
      • Customer relationship and Punctuality
      USP/ Strengths of the company
    • 12. Weakness
      • Loosing domestic market share
      • Old fleet with average age around 4.79 year.
      • Scope for improvement in in-flight service
      • Weak brand promotion
    • 13. Opportunities
      • Untapped air cargo market
      • Scope in international service and tourism
    • 14. Threat of Jet Airways
      • Strong competitors
      • Fuel price hike
      • Overseas market competition
    • 15.
      • In January 2006, Jet Airways announced that it would buy Air Sahara
      • But the deal fell through in June 2006
      • Agreement to buy Air Sahara for $500 m (all cash)
      • In court – Off court battle
      • Valued @ $500 m, bought at @ $338 m
      • Birth of India’s largest Air Operator
      Acquisition of Air Sahara
    • 16.
      • Customer Segment
      • First Class, Premiere (Business) Class, Economic Class
      • Target Segments
      • Premiere (Business) Class
      • Business travelers, contribute 48% of passengers & 66% of revenue, ready to pay higher prices, last time booking.
      • Economy Class
      • Leisure travelers, Prefers low cost airlines, ready for transit if there is cost advantage, large %of passengers.
      Customer Segmentation
    • 17. Yeah !! The Joy of Flying….
    • 18.
      • Abhishek Kshatriya (03)
      • Abhijit Jadhav (16)
      • Pallavi Kedari (18)
      • Amit Mandal (25)
      • Mukesh Pardasani (27)
      • Rahul Kumar Chaudhary (35)
      • Rutu Taranekar (38)
      Presented By:
    • 19. Thank You 20 20

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