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This presentation will take you on to the Blogosphere - what it is all about. How people make money from it etc.

This presentation will take you on to the Blogosphere - what it is all about. How people make money from it etc.



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  • Let see the evolution towards blogosphere
  • When we saw the implications of Blogs in the business world then lets see what a CEO of has said about it= Every individual company wants to be online through websites but to maintain the conversation b/w users and themselves blog is the best idea.Mike Davidson is founder and CEO of and co-inventor of Scalable Inman Flash Replacement (sIFR). He is based in Seattle, Washington. In 1997, he received a B.A. in Business Administration with a concentration in Marketing and Advertising from the University of Washington. From 2000 to 2005, he worked as Manager of Media Product Development for The Walt Disney Internet Group.
  • blogging has various simple but effective reasons which ease our day to day workingNo age restriction – a 6 yr. child or a 16 yr. teenage or a 60 yr senior person like AmitabhBachhan can write blog.WhyTo Social networking. And u very well know – how social networking sites are doing these days.

Blogosphere Blogosphere Presentation Transcript

  • Blogosphere
    Presented by
    Ashok Kumar
    Narendra Kumar Pankaj
  • What is a blog?
    A web diary or journal
    A log of links to other sites or pages
  • A blog is a type of website, usually maintained by an individual known as blogger with regular entries of commentary, descriptions of events, or other material such as graphics or video.
    - Wikipedia
  • A blog is really a conversation
    • It’s a 1 to many conversation
    • You publish  People comment
    • The conversation is recorded on the blog
  • The Blogosphere
    • Typical web sites allow 1 to many - one way conversations (publisher to reader)
    • Blogs allow 1 to many 2 way conversations (via commenting & trackback)
    • The blogosphere (a system or networks of blogs) allows many to many discussions -conversations distributed over many sites and services
  • Some recent statistics
    • About 11% (50 million) of Internet users are regular blog readers.
    • Technorati is currently tracking 42.6 million blogs
    • There are about 70,000 new blogs a day.
    • Bloggers update their weblogs regularly; there are about 700,000 posts daily, or about 29,100 blog updates in an hour.
    Source -
  • Blogs are a great way to monitor and even participate in the chatter about your new site.
    Mike Davidson
    Founder and CEO of
    • Social networking
    No age restriction
    • Web 2.0 feature – empowering businesses
    • Personal usages
  • Nature of Blogs
    Direct & interactive
    Based on story telling
    The Clue Train Manifesto
    A powerful global conversation
    has begun. Through the Internet,
    people are discovering and
    inventing new ways to share
    relevant knowledge with blinding
    speed. As a direct result,
    markets are getting smarter—
    and getting smarter faster than
    most companies.
    These markets are
  • Why do people blog?
  • Impact of Blogging on Professional Life
  • Blogging For Profit
    High Revenue Bloggers – Top 10% in revenue
    $ 19,000 avg. annual revenue
    76% - male
    42% - self employed
    60% - professional
    19% - corporate
    * According to
  • You know, some of the good part of blog theory was that blogs would be like diaries that the world could read.
    Gregg Edmund Easterbrook
    American writer,
    senior editor of The New Republic.
  • Top 5 Indian Bloggers
    Rank Name blog
    Digital Inspiration -
    IndianPad -
    Quick Online Tips -
    Tech Buzz -
    Content Sutra -
    *According to the – Internet Information Website
  • Top 5 Blogs Worldwide
    Rank Name Blog
    TechCrunch -
    Mashable -
    Engadget -
    Boingboing -
    Googleblog -
    * According to the
  • Application
    Web 2.0 feature
  • Getting started
    A few popular blogging software options
    You install & run on a web host
    Hosted services
    Blogger, (free)
    TypePad, (commercial)
  • Blog search services
    Google Blog Search,
    PubSub (subscription RSS service),
  • Thank you