Product Heaven and Hell
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Product Heaven and Hell

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Product Heaven and Hell

Product Heaven and Hell

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  • 1. New Coke was a product made to replace the original coke as coke tried to create a new and more superior Coca-Cola. The product flopped and the public hated it, making them go back to the original Coke.
  • 2. Apple Maps was brought to iPhone’s everywhere as the replacement for rival’s Google Maps. Apple invested significant funds into it and it generated next to nothing. It was also riddled with errors like confusing Greenland for The Indian Ocean.
  • 3. The Nokia Lumia 900 sales were expected to be sky high but were the exact opposite, the phone started at $100 with a two year contract but were then dropped to $50 after poor sales. Not even that worked and sales still failed to do well.