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Top 3 Free Image Editors for Social Media
Free Social Media Tools You Can Use To Create Better Graphics
By Alex Garrido, UTRGV Social Media & Digital Marketing Manager
The University of Texas Rio Grande Valley. Spring 2016
Images for Social Media
Creating and using the right graphics for social media can make or break your social media
strategy.
At an institutional level, departments can often request custom graphics to be developed to
accompany marketing plans. For example, at UTRGV departments have the option to request
custom marketing materials by filling out this form.
However, there are many times where you must create your own graphics for quick updates to
your social media profiles. If you do not want to use enterprise level software like Illustrator or
Photoshop, there are online options available that you might consider.
My Top 3
Google Drawings
Canva
Pixlr Editor
Google Drawings
A very simple to use but powerful online image editing tool with direct connection to Google Drive. One of
the best features of Google Drawings for social media images is the fact that you can easily connect with
other Google services like Google Sheets or Google Image search. All graphics are automatically stored
in Google Drive.
Pros:
● Easy to use interface
● Custom image sizing options
● Autosaving
● Ability to quickly insert free, Creative
Commons, images.
● Ability to collaborate on graphics
● Ability to import and modify images
● Ability to export as PDF, SVG, PNG, and
JPEG
Cons:
● Limited ability to edit image files
● Restricted size by Google Drive
● No quick layouts or suggestions
Canva
A simple solution with plenty of designs to draw inspiration and create professional looking posts. The
biggest advantage of Canva is the fact that they have an extensive library of layouts and graphics that you
can use to enhance your images. You can also import your own images and edit them to an extend
(adjust size, add color filters, etc).
Pros:
● Great template gallery
● Multiple free images and graphic to use
● Quick layout size changes
● Simple to use
● Autosave
● Ability to export as PDF, PNG, and JPEG
Cons:
● No free collaboration
● Limited free layout and images
● Can be expensive if you purchase
multiple images
Pixlr Editor
A professional-grade image editor with support for Adobe Photoshop (PSD) files. Great tool if you have
some experience with Photoshop and you want something that you can edit online. It integrates with
various cloud storage options like Google Drive and DropBox. You can also import images via a direct
URL.
Pros:
● Photoshop-like functionality
● Advanced editing tools and layer styles
● Extensive adjustment options (exposure,
vibrance, hue)
Cons:
● No ready-made templates
● Requires some time to get used to the
platform
Quick Overview

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Top 3 Free Image Editors for Social Media 2016

  • 1. Top 3 Free Image Editors for Social Media Free Social Media Tools You Can Use To Create Better Graphics By Alex Garrido, UTRGV Social Media & Digital Marketing Manager The University of Texas Rio Grande Valley. Spring 2016
  • 2. Images for Social Media Creating and using the right graphics for social media can make or break your social media strategy. At an institutional level, departments can often request custom graphics to be developed to accompany marketing plans. For example, at UTRGV departments have the option to request custom marketing materials by filling out this form. However, there are many times where you must create your own graphics for quick updates to your social media profiles. If you do not want to use enterprise level software like Illustrator or Photoshop, there are online options available that you might consider.
  • 3. My Top 3 Google Drawings Canva Pixlr Editor
  • 4. Google Drawings A very simple to use but powerful online image editing tool with direct connection to Google Drive. One of the best features of Google Drawings for social media images is the fact that you can easily connect with other Google services like Google Sheets or Google Image search. All graphics are automatically stored in Google Drive. Pros: ● Easy to use interface ● Custom image sizing options ● Autosaving ● Ability to quickly insert free, Creative Commons, images. ● Ability to collaborate on graphics ● Ability to import and modify images ● Ability to export as PDF, SVG, PNG, and JPEG Cons: ● Limited ability to edit image files ● Restricted size by Google Drive ● No quick layouts or suggestions
  • 5. Canva A simple solution with plenty of designs to draw inspiration and create professional looking posts. The biggest advantage of Canva is the fact that they have an extensive library of layouts and graphics that you can use to enhance your images. You can also import your own images and edit them to an extend (adjust size, add color filters, etc). Pros: ● Great template gallery ● Multiple free images and graphic to use ● Quick layout size changes ● Simple to use ● Autosave ● Ability to export as PDF, PNG, and JPEG Cons: ● No free collaboration ● Limited free layout and images ● Can be expensive if you purchase multiple images
  • 6. Pixlr Editor A professional-grade image editor with support for Adobe Photoshop (PSD) files. Great tool if you have some experience with Photoshop and you want something that you can edit online. It integrates with various cloud storage options like Google Drive and DropBox. You can also import images via a direct URL. Pros: ● Photoshop-like functionality ● Advanced editing tools and layer styles ● Extensive adjustment options (exposure, vibrance, hue) Cons: ● No ready-made templates ● Requires some time to get used to the platform