Webinar - CRM Strategies for the Social Customer

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Moxie Software Webinar with Paul Greenberg discussing social CRM strategy

Moxie Software Webinar with Paul Greenberg discussing social CRM strategy

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  • 1. CRM Strategies for the Social Customer Thank you for joining us. We will begin promptly atThis presentation is part of theCX Super Heroes Webinar Series 1:00pm ET / 10:00am PT. To hear the audio, you will need to use WebEx audio – receive a call back or dial-in options available. All lines are muted. Please use the Chat panel for questions.
  • 2. Welcome Thank you for joining today! Speaker Submit questions via the WebEx Chat panel & Twitter - @MoxieSoft & @pgreenbe Paul Greenberg President, The 56 Group, LLC Session will be recorded and sent to attendees with presentation
  • 3. ForecastsBy 2012, 200% growth over 2011.$100,000,000.[M2]By 2014, 70% of all businesses in theGlobal 2000 will have gamified apps.[Gartner]By 2016, we’re looking at a $2.8 billionmarket.
  • 4. Company preparationExpectations.Meet customer expectations, if reasonable.Reactions.Don’t react to everything.Relationship.Treat customer as a partner, not a client. Value.Involve customer as extension of company Recognize customers and your idea of(community retailing). value are not the same.Resource. Important channels.Resource customers to sculpt their Provide most important channels torelationship with you. customers, not necessarily all of them.
  • 5. Thank You Questions: • WebEx Chat Panel • Twitter: @Moxiesoft & @pgreenbe Session recording and presentation will be sent via email Contact Moxie Software: • info@moxiesoft.com • +1.800.474.1149 • www.moxiesoft.com