Mosio | 4 Ways Text Messaging Improves Clinical Study Compliance
4 Ways Text Messaging Improves Clinical Study Compliance
In an OutSourcing-Pharma podcast, Rahlyn Gossen from Rebar Interactive (we’re big fans of the Rebar
blog) is interviewed.
Based on the book The Power of Habit that the specialist recently read, she suggests designing trials
around real-life patient habits to increase compliance. She claims:
“The idea is to consider the patients’ existing habits and try and use those to form new habits.”
Since text messaging is highly integrated into daily life and habits, this is a main area where change can
occur to increase compliance.
Here are four suggested ways to use text messaging to help patients integrate study compliance into their
Prompt Patients to Take Medication at Designated Times
For patients struggling to remember to
take their study drug, send an
automated text to the patient at the
time he or she should be taking the
Most people habitually answer their
phones within minutes of receiving a
text message, so patients will see the
reminders and take their study drug
Have Patients Add Study Visits To Their Personal Calendars
When adding a patient visit onto
your site’s calendar, send the patient
a text message with the date and
time information for their next study
On most mobile devices, patients will
be able to click on this date and add
it directly to their habitually used
online calendar or calendar
Ask Patients How They Are Feeling
Use a survey-style text message to
gauge how patients are feeling.
If they answer that they are not
feeling well, send a follow up text to
see if an adverse event needs to be
Most conversations start out asking,
“How are you doing today?,” and
patients will not think twice about
the question being asked.
Remind Patients to Fast or Bring Samples
Most subjects want to comply with the study protocol,
but can easily forget tasks that they are supposed to
Reminders are easy texts to send, and patients receive
them right away.
For forgetful patients, receiving a short reminder will
be a significant help in remembering to bring in a
sample, return drug, or fast before a visit.
Texting is a habitual practice in and of itself, and can
be used to help create habits in patients to increase
compliance in clinical trials.
Improve patient recruitment,
retention and reporting with two way
text messaging from Mosio.
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