NLP in Business
Neuro Linguistic Programming
How can it help you?

NLP in Business
With Miriam McCallum
of McCallum Associates

Many Dimensions … of NLP
 Behaviour change technology

Many Dimensions … of NLP
 Behaviour change technology
 Modelling

Many Dimensions … of NLP
 Behaviour change technology
 Modelling
 Motivation patterns

Many Dimensions … of NLP
 Behaviour change technology
 Modelling
 Motivation patterns
 Influencing

Many Dimensions … of NLP
 Behaviour change technology
 Modelling
 Motivation patterns
 Influencing
 Conflict resolution

Many Dimensions … of NLP
 Behaviour change technology
 Modelling
 Motivation patterns
 Influencing
 Conflict resolution
 Leadership – authenticity

Many Dimensions … of NLP
 Behaviour change technology
 Modelling
 Motivation patterns
 Influencing
 Conflict resolution
 Leadership – authenticity
 Learning and teaching

Many Dimensions … of NLP
 Behaviour change technology
 Modelling
 Motivation patterns
 Influencing
 Conflict resolution
 Leadership – authenticity
 Learning and teaching
 Coaching & Training

The most common business
challenge ….
 Communication

The most common business
challenge ….
 Communication
e.g.
 Leadership
 Motivational climate
 Personal success
 Sales

3 key areas in the “Linguistics”
arena

3 key areas in the “Linguistics”
arena
 Sensory systems – visual, auditory,
kinaesthetic

3 key areas in the “Linguistics”
arena
 Sensory systems – visual, auditory,
kinaesthetic
 2 key language patterns - Specificity &
Influence/Hypnosis

3 key areas in the “Linguistics”
arena
 Sensory systems – visual, auditory,
kinaesthetic
 2 key language patterns - Specificity &
Influence/Hypnosis
 Motivation patterns – language patterns
“behind the words”

NLP Communication Model
Internal
Representation
External State
Event
Physiology
Behaviour

NLP Communication Model
Internal
Representation
External State
Event
Physiology
Behaviour

NLP Communication Model
Filters Internal
Representation
External State
Event
Physiology
Behaviour

Language Patterns of Motivation –
Decision Making
Options Procedures

Language Patterns of Motivation –
Decision Making
Options Procedures
Sameness Difference

Decision Making
Convincer Pattern – How do you (will you)
know when you are convinced?

Decision Making
Convincer Pattern – How do you (will you)
know when you are convinced?
Convincer pattern 2 – When will you know
you are convinced?

Summary
“Human beings can alter their lives by
altering their attitudes of mind”
William James

Opportunities for you!
 NLP Seminar – one day training on 14th
August: visit www.nlptaster.co.uk

Opportunities for you!
 NLP Seminar – one day training on 14th
August: visit www.nlptaster.co.uk
 NLP coaching sessions - one to one

Opportunities for you!
 NLP Seminar – one day training on 14th
August: visit www.nlptaster.co.uk
 NLP coaching sessions - one to one
 Profiling & feedback

Opportunities for you!
 NLP Seminar – one day training on 14th
August: visit www.nlptaster.co.uk
 NLP coaching sessions - one to one
 Profiling & feedback
 Team work

Opportunities for you!
 NLP Seminar – one day training on 14th
August: visit www.nlptaster.co.uk
 NLP coaching sessions - one to one
 Profiling & feedback
 Team work
 Leadership and Executive Coaching

Opportunities for you!
 NLP Seminar – one day training on 14th
August: visit www.nlptaster.co.uk
 NLP coaching sessions - one to one
 Profiling & feedback
 Team work
 Leadership and Executive Coaching
 NLP Practitioner Programme

NLP in Business
With Miriam McCallum
of McCallum Associates
Web: www.nlptaster.co.uk
Telephone: 01635 47490