Senso Branding
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Senso Branding - Presentation Transcript
- ¿Por qué las marcas se ¿Por qué las marcas se conciben solo como ideas o conceptos? 1 Propiedad de BrainVentures. Imposible su reproducción sin permiso expreso de los propietarios
- El branding debe ser Evocador Evoca Percepciones p
- “R “Recuerdos” que sustentan d ” opiniones que condicionan opiniones que condicionan decisiones La marca interfiere en La marca interfiere en los juicios de valor del j consumidor ...
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