GGD Start Up Business Strategies

Start-up Business Strategies
MonRoi Inc Launch and Operations
October 28, 2009
Girl Geek Dinner Event
By Brana Malobabic Giancristofaro

Who is Ms. MonRoi anyway?
Entrepreneurship
Founder – Brand

Example- MonRoi Inc
Believe
Find meaning
Dare
Make strategy
Build smart trust
Persevere
Negotiate
Get Cash
Network
Exploit Internet
Entertain
Trust Your Instincts
Keep it Simple
Smile
Embrace Your Values
Do More of What Works

1. Find Meaning
Meaning is not about power, money or prestige. Meaningful:
Make the world a better place
Increase the quality of life
Right a terrible wrong
Prevent the end of something good Guy Kawasaki, Director VC Firm- The Art of the Start

2. Believe  Act
Whether you believe you can do a thing or you can’t do a thing, you are right. Henry Ford, the founder of the Ford Motor Company
Whatever the mind can conceive and believe, the mind can achieve. Dr. Napoleon Hill, advisor to Franklin Roosevelt

3. Dare
Live daringly, boldly, fearlessly. Taste the relish to be found in competition - in having put forth the best within you. Henry J. Kaiser, the father of modern shipbuilding

4. Have Strategy
The strategist starts with the goal in the distant future and works backwards to the present. Garry Kasparov - How Life Imitates Chess
Strategy without tactics is the slowest route to victory. Tactics without strategy is noise before defeat. Sun Tzu - The Art of War ~ 300 BC

5. Build Smart Trust
Trust affects the outcome of our lives - both personally and professionally. Trust is economic - it increases speed and lowers costs. Stephen M. Covey – The Speed of Trust

6. Persevere  Adapt
Perseverance is most important because, in a startup, nothing goes according to plan. Jessica Livingston, Founding partner of the Venture Capital seed stage firm Y Combinator – Founders at Work

Source: Ottawa Capital Network
Based on Thomson Financials

7. Negotiate
In business as in life, you don’t get what you deserve, you get what you negotiate. Dr. Chester L. Karass, Negotiator for Howard Hughes

8. Get Cash
Show me the money! It’s very personal. From the Movie Jerry Maguire
Apply the cash and your time on conquering a well defined market niche- lean and mean.

9. Network
Networking works well when you employ the two word secret: SHOW UP. Geoffrey Gitomer- Little Red Book of Selling
Growth is assured through alliances and networks.

10. Exploit Internet
The Internet is becoming the town square for the global village of tomorrow. Bill Gates
Google it – get information quickly
Market on the Internet – “storytelling”
Sell online

11. Entertain
To some degree, every business will became show business. Mikela Tarlow- Digital Aboriginal

12. Trust Your Intuition
I think there is a world market for maybe five computers. Thomas J Watson, IBM Chairman, 1943

13. Keep it Simple
Everything should be as simple as it is, but not simpler. Albert Einstein, Nobel Prize in physics

14. Smile
We shall never know all the good that a simple smile can do. Mother Teresa, Nobel Peace Prize
Smile fosters goodwill in a business. You can only smile if you are confident and comfortable.

15. Embrace Your Values
Is it innovation, competence, passion, stability, integrity, family, humor, harmony?
Attract a team and partners who share your values but have different personalities

Keirsey Temperament Meyers Bridges Personality Types

For Jerry
All the world's a stage, and all the men and women merely players: they have their exits and their entrances; and one man in his time plays many parts, his acts being seven ages. William Shakespeare

Do More of What Works
Life is pretty simple: You do some stuff. Most fails. Some works. You do more of what works. If it works big, others quickly copy it. Leonardo da Vinci, Renaissance artist and inventor

Recommended Reading & Courses
Personal Development – MBTI Test
The Art of the Start, Guy Kawasaki
Founders at Work, Jessica Livingston
The Speed of Trust, Stephen Covey
Little Red Book of Selling, Geoffrey Gitomer
Course: Project Management- PMI Institute
Course: Effective Negotiations – Karass
[email_address]
www.monroi.com

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GGD Start Up Business Strategies

by MonRoi on Oct 30, 2009

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