GGD Start Up Business Strategies

Start-up Business Strategies

MonRoi Inc Launch and Operations

October 28, 2009

Girl Geek Dinner Event

By Brana Malobabic Giancristofaro

Who is Ms. MonRoi anyway?

Entrepreneurship

Founder – Brand

Example- MonRoi Inc

Believe

Find meaning

Dare

Make strategy

Build smart trust

Persevere

Negotiate

Get Cash

Network

Exploit Internet

Entertain

Trust Your Instincts

Keep it Simple

Smile

Embrace Your Values

Do More of What Works

1. Find Meaning

Meaning is not about power, money or prestige. Meaningful:

Make the world a better place

Increase the quality of life

Right a terrible wrong

Prevent the end of something good Guy Kawasaki, Director VC Firm- The Art of the Start

2. Believe  Act

Whether you believe you can do a thing or you can’t do a thing, you are right. Henry Ford, the founder of the Ford Motor Company

Whatever the mind can conceive and believe, the mind can achieve. Dr. Napoleon Hill, advisor to Franklin Roosevelt

3. Dare

Live daringly, boldly, fearlessly. Taste the relish to be found in competition - in having put forth the best within you. Henry J. Kaiser, the father of modern shipbuilding

4. Have Strategy

The strategist starts with the goal in the distant future and works backwards to the present. Garry Kasparov - How Life Imitates Chess

Strategy without tactics is the slowest route to victory. Tactics without strategy is noise before defeat. Sun Tzu - The Art of War ~ 300 BC

5. Build Smart Trust

Trust affects the outcome of our lives - both personally and professionally. Trust is economic - it increases speed and lowers costs. Stephen M. Covey – The Speed of Trust

6. Persevere  Adapt

Perseverance is most important because, in a startup, nothing goes according to plan. Jessica Livingston, Founding partner of the Venture Capital seed stage firm Y Combinator – Founders at Work

Source: Ottawa Capital Network

Based on Thomson Financials

7. Negotiate

In business as in life, you don’t get what you deserve, you get what you negotiate. Dr. Chester L. Karass, Negotiator for Howard Hughes

8. Get Cash

Show me the money! It’s very personal. From the Movie Jerry Maguire

Apply the cash and your time on conquering a well defined market niche- lean and mean.

9. Network

Networking works well when you employ the two word secret: SHOW UP. Geoffrey Gitomer- Little Red Book of Selling

Growth is assured through alliances and networks.

10. Exploit Internet

The Internet is becoming the town square for the global village of tomorrow. Bill Gates

Google it – get information quickly

Market on the Internet – “storytelling”

Sell online

11. Entertain

To some degree, every business will became show business. Mikela Tarlow- Digital Aboriginal

12. Trust Your Intuition

I think there is a world market for maybe five computers. Thomas J Watson, IBM Chairman, 1943

13. Keep it Simple

Everything should be as simple as it is, but not simpler. Albert Einstein, Nobel Prize in physics

14. Smile

We shall never know all the good that a simple smile can do. Mother Teresa, Nobel Peace Prize

Smile fosters goodwill in a business. You can only smile if you are confident and comfortable.

15. Embrace Your Values

Is it innovation, competence, passion, stability, integrity, family, humor, harmony?

Attract a team and partners who share your values but have different personalities

Keirsey Temperament Meyers Bridges Personality Types

For Jerry

All the world's a stage, and all the men and women merely players: they have their exits and their entrances; and one man in his time plays many parts, his acts being seven ages. William Shakespeare

Do More of What Works

Life is pretty simple: You do some stuff. Most fails. Some works. You do more of what works. If it works big, others quickly copy it. Leonardo da Vinci, Renaissance artist and inventor