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Twitter 101 for Middle Cities
 

Twitter 101 for Middle Cities

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Everything you need to know to get started on Twitter!

Everything you need to know to get started on Twitter!

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    Twitter 101 for Middle Cities Twitter 101 for Middle Cities Presentation Transcript

    • Twitter 101
      AN INTRODUCTION TO MICROBLOGGING
    • Setting up a Twitter account
      Go to http://www.twitter.com
      Select a username that is easy to remember
      Usernames can only be 15 characters long
      If possible try to keep same username across all social media sites: http://namechk.com
    • Personalize it!
      Click on Settings
      Fill out account info, web site, short bio, location, etc.
      Add a picture (square)
      Select your background, color schemes
      You could even do custom backgrounds. Click.
    • Start Tweeting!
      You have 140 characters or less per tweet.
      Tweet daily!
      Great examples to tweet:
      Interesting news articles (w/links)
      Press releases
      New reports
      Diversity info and facts
      Opinions
      Observations
      Locations/events
    • Different ways to Tweet
      Include links in your tweets
      Use http://tinyurl.com or http://bit.ly/ to shorten links
      Use http://www.twitpic.com to post photos
      Reply or address specific people by using ‘@’
      Direct message someone by using ‘D’
      ReTweet others tweets by using ‘RT’
      Use hashtags for easy search
      Events
      Categories
      #followfriday
    • Finding Your Audience
      Use the ‘find friends’ feature on twitter.com
      ‘Follow’ their friends that share the same interest
      Use search.twitter.com to search relevant subjects and geographic locations
      ‘Follow’ your followers (if not spammers)
      User Twitter Directories:
      http://www.wefollow.com (Detroit) (Diversity)
      http://www.twellow.com (Twitter Yellow Pages)
      http://www.tweetfind.com
      http://www.justtweetit.com
    • Finding Key Twitterers
      Newspapers that twitter
      http://www.MuckRack.com
      TV & Radio stations in Detroit who twitter
      @PaulWJR, Ann Thomas at WJR
      Stephen Clark (@sclarkwxyz) of Channel 7 News
      Join Tweet Ups & Get to know these people
      http://dtweetups.ning.com/
      Facebook: http://www.facebook.com/group.php?gid=41198537056
    • Use 3rd Party Applications
      Tweetdeckhttp://www.tweetdeck.com/beta/
      Great way to organize Twitter
      Share on multiple accounts and facebook
      HootSuitehttp://www.hootsuite.com
      Tweet to multiple accounts
      Allow multiple users to tweet from one account
      Track URL stats
    • Listen to the Twittersphere
      Take time daily to read tweets.
      Retweet information that is important or that you found useful.
      Use the power of Search:
      Tweetdeck searches
      http://www.Search.twitter.com
      Advance search (search.twitter.com) w/ operators
      RSS feeds into your reader
      Get email alerts from http://www.tweetbeep.com
      Trending topics
      Trending topics on twitter search
      Go to sites like http://www.twitturly.com
      Trending sites like: What the Trend, Twist, Twopular
    • Promote Your Twitter
      Add your Twitter link to Twitter directories.
      Include your Twitter link on other social sites:
      LinkedIn
      Facebook
      Blogs
      Include your Twitter link on your email signature.
      Include your Twitter link on your web site.
      Use keywords in your tweets that like-minded people will be searching for.
    • Other Useful Sites:
      Twitter Grader – What is your rank?
      Mashable Twitter lists
      Other articles - http://delicious.com/huthandr/Twitter
    • Twitter Etiquette
      Be transparent. Let them know who you are.
      Respond to all ‘@’ replies and DMs (unless they are auto DMs or spam). This is like not returning phone calls.
      Listen. Don’t just speak. This is a conversation.
      Don’t type in ALL CAPS. This is yelling to the online world.
      Consider quality vs. quantity.
      Follow back unless they are not people of interest or they are spam. (http://www.friendorfollow.com)
      Be friendly. Don’t be a ‘mean tweeter.’ 
    • Thank you.
      Andrea Ness
      andrea@mwadvocacy.com