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Presentation Deck on Pinsync Service offered by MomentFeed.

Presentation Deck on Pinsync Service offered by MomentFeed.

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Transcript

  • 1. What is PinSync? The Universal Venue Problem and What Multi-Location Brands Need to Know About Inaccurate Venue Datawww.momentfeed.compinsync@momentfeed.com
  • 2. Three global location platforms...www.momentfeed.compinsync@momentfeed.com
  • 3. Power a world of mobile apps...www.momentfeed.compinsync@momentfeed.com
  • 4. Enabling 30 million U.S. consumers to engage with your brand’s venues on a regular basis...www.momentfeed.compinsync@momentfeed.com
  • 5. And generating billions of word-of- mouth impressions every day.www.momentfeed.compinsync@momentfeed.com
  • 6. But Foursquare and Facebook venues have a LOT of inaccuracies.www.momentfeed.compinsync@momentfeed.com
  • 7. In fact, roughly half of all venue data on Facebook and Foursquare is not accurate. So what does that mean? Brand Location Duplicate Venue Official Venuewww.momentfeed.compinsync@momentfeed.com
  • 8. Inaccurate venue geocodes make your business difficult to find and share.www.momentfeed.compinsync@momentfeed.com
  • 9. Duplicate venues diminish your marketing impact and reach.www.momentfeed.compinsync@momentfeed.com
  • 10. Incorrect venue info tarnishes your brand image.www.momentfeed.compinsync@momentfeed.com
  • 11. It all adds up to lost opportunity.www.momentfeed.compinsync@momentfeed.com
  • 12. 3.7 million point-of-sale engagements are lost every day due to mismanaged venues. POS Engagement = Saleswww.momentfeed.compinsync@momentfeed.com
  • 13. Which results in a TON of lost word of mouth 1 billion impressions are lost every day. Xwww.momentfeed.compinsync@momentfeed.com
  • 14. Here’s what the problem really looks like...www.momentfeed.compinsync@momentfeed.com
  • 15. Inaccurate geocodes kill engagement... Registered Page Actual Locationwww.momentfeed.compinsync@momentfeed.com
  • 16. And reduce your brand’s reach. Official Venue Page Actual Locationwww.momentfeed.compinsync@momentfeed.com
  • 17. It’s worse when they’re off by a mile... Actual Chili’s Location Foursquare Venuewww.momentfeed.compinsync@momentfeed.com
  • 18. ...or several miles! Foursquare Venue Actual Chili’s Locationwww.momentfeed.compinsync@momentfeed.com
  • 19. Customers can’t find you when your business venue is in the wrong zip code.www.momentfeed.compinsync@momentfeed.com
  • 20. But hey, your duplicate venues are doing great! Best Buy Location Duplicate Venue Official Venuewww.momentfeed.compinsync@momentfeed.com
  • 21. In fact, they’re often doing better thanyour registered venues. Registered Venue Duplicate Venueswww.momentfeed.compinsync@momentfeed.com
  • 22. And there are plenty to choose from! Actual Location Official Venue Page Duplicate Venueswww.momentfeed.compinsync@momentfeed.com
  • 23. Unfortunately, these customers don’t receive any of your content or messaging.www.momentfeed.compinsync@momentfeed.com
  • 24. And duplicate venues ruin your search results.www.momentfeed.compinsync@momentfeed.com
  • 25. But there is a better way!www.momentfeed.compinsync@momentfeed.com
  • 26. MomentFeed’s proprietary PinSync process permanently solves all of your venue problems: √ Comprehensive Venue Control √ Adjust & Correct Venue Geocodes √ Identify & Merge Duplicate Venues √ Synchronize Accurate Venue Info √ Centralize Venue Managementwww.momentfeed.compinsync@momentfeed.com
  • 27. PinSync provides a number of immediate long-term benefits: + Increase Customer Engagement + Improve Search Results & Discovery + Increase Customer Reach & Insights + Consistent Brand Experience + More Efficient Venue Managementwww.momentfeed.compinsync@momentfeed.com
  • 28. Case Study PinSync alone can increase customer engagement at the PinSync™ point of sale by more than 100% across all platforms. May June July Aug Sept Facebook Engagements Foursquare Engagementswww.momentfeed.compinsync@momentfeed.com
  • 29. PinSync gives businesses & customers something to celebrate!www.momentfeed.compinsync@momentfeed.com
  • 30. Contact MomentFeed today for a free PinSync audit of your brand’s venues. pinsync@momentfeed.comwww.momentfeed.compinsync@momentfeed.com
  • 31. Appendix Statistics presented in this presentation are estimates based on a combination of MomentFeed location-based engagement data and the following external sources: • http://pewinternet.org/Reports/2011/Technology-and-social-networks/Part-3/SNS-users.aspx • http://pewinternet.org/Reports/2011/Location.aspx • http://quickfacts.census.gov/qfd/states/00000.html • http://techcrunch.com/2012/02/01/facebook-has-425-million-mobile-monthly-active-users-up- from-350-million-in-september/ • http://pewinternet.org/Reports/2012/Smartphone-Update-2012/Findings.aspx • http://marketaire.com/2011/11/13/58-percent-of-smartphone-users-use-a-location-based-info- service/www.momentfeed.compinsync@momentfeed.com