For most print service providers, their biggest challenge is identifying and capturing new clients--especially in this highly competitive marketplace. One often overlooked strategy is looking to vertical markets for new revenue opportunities. To better assess your capabilities to serve vertical markets, you need to first understand their behaviors and service needs.
This presentation on the Casino and Gaming Market is part of a series of Presentations created to help you better understand, and target, many of the highest value verticals according to InfoTrends.
Brought to you by Mohawk MakeReady, this presentation can be used for your internal training purposes.