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  • Alternative startpage
  • If you are going to use ONE slide presenting MORE this is the one
  • Alternative slide if Telenor connection shall come throug very strong. For use maybe in internal (Telenor) settings
  • Same as previos without Animations This model is one way of quickly outline that mobile can add value and represent new opportunities in a lot of different areas. The model works to illustrate the broader MORE portfolio of service and competencies. Animation can be taken out. Presenter can choose to spend from 10 sek or more on each. Each has number 2 slide describing a bit more
  • This slide show 3 VERY CRITICAL points. Its all about user experience – how end user perceives the campaign, the solution, the service. 2. Our campaigns and solutions are being build on different technologies and channels. Mobile is ONE out of several tools/channels to achieve best user experience 3.It is very important (we do !?) measure the campaigns/solutions so learning can be done and the next campaign can be improved. Best thing in many situation is to build database but this point is also valid if not building database. Quantitative measuring of traffic is one thing but we can also measure on qualitative objectives (customer and end-user perspective) The measuring part (3) of this slide can and should be pushed harder as we feel more comfortable on delivering on that promise.
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • From this slides you can choose to go to cases describing in real what we mean with these different services/concepts
  • Final slide Not necessary with all this contact info

Transcript

  • 1.  
  • 2. About More
  • 3. Established 2008 Offices in all Nordic countries 55 employees Owned by Telenor Creator of Mobile Relations
  • 4. Bringing together complementary companies to launch leading Nordic company 12snap- Lokomobil (Se) MMS Marketing Bluetooth Marketing N’volve (Dk) Mobile Marketing Platforms Add2Phone (Fi) ALM (No) Interactive Marketing
  • 5.  
  • 6. Mobile Learning Mobile Loyalty Clubs Mobile In-Store Mobile Campaigns Mobile Arena Mobile Strategy Mobile Reminders Mobile Relations
  • 7. Mobile Concepts Continuous solution improvement by tracking of user patterns MMS Mobile sites SMS IVR Applications Web TV/Radio Print CHANNELS Bluetooth Email
  • 8. Mobile Strategy Learn how the mobile channel can develop into a competetive edge for your company Learn what your industry and competitors are doing on mobile Learn how mobile can fit into your Marketing Communication Mix Get experiences on how to further increase Customer Value
  • 9. Make static media more engaging Measure instant respons on different mass channels Start dialogue with you target groups and give instant rewards Build mobile consumer database and develop your mobile relations Mobile Campaigns
  • 10.
    • Build opt-in database
    • Ensure brand involvement and loyalty building with well planned campaigns
    • Make campaigns relevant to consumers and generate instant call on sales
    • Improve your next campaigns by the measurments from the prevoius
    Mobile Clubs
  • 11. Mobile In-Store Engage customer in-store Instant gratification Product info to your phone Mobile Coupons and discounts Build database and learn from patterns (response and movement)
  • 12. Improve arena experience Make fans get closer to their ”stars” Extent arena experiens to outside arena and built loyalty Add value to sponsorships Mobile Arena
  • 13. Develop efficient and engaging training programs for your employees Check the pulse of your organisation Engage your employees the same way you want to engage your customers Tool for instant info push in organisations Mobile Learning
  • 14. Serve your customer and/or suppliers with useful information Save money with increased show-ups by sending appointment reminders Save money with just-in-time ordering Mobile Reminders
  • 15.  
  • 16. Morten Bergsten, Senior Consultant Phone:+951 70 933 E-mail: morten.bergsten@moremr.com www.moremobilerelations.com