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ElectroHex
 

ElectroHex

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This is a Product Brief of an electronic card game i designed together with Ziv KItaro and Avi Sabbag at Cedar Design Group.

This is a Product Brief of an electronic card game i designed together with Ziv KItaro and Avi Sabbag at Cedar Design Group.

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    ElectroHex ElectroHex Document Transcript

    • The New Playground Product Brief confidential and proprie tary information of cedar design group l.t.d. | elec trohex™
    • 002 /// our Vision to create an exciting social Cedar Design Group (CDG) has broken down the boundaries and merged the virtual and physical game that will encourage game worlds. By combining fast-paced action with strategy and direct tactile interface with an online children to meet face to face application, we have created the ultimate gaming and interact directly. experience - a unique platform that appeals to a broad age group, including both casual and avid gamers. All of this in a very affordable, technologi- cally advanced, user-friendly product. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • 004 /// tHe Platform electroHex™ is a new, low priced, high value in- teractive electronic game platform that exists both as a standalone game and as an internet appli- cation - the next evolutionary step in the collect- able card game genre. its ease of use, arcade-like audio-visuals and inherent voice guidance make it accessible to a vast market, including segments untapped by existing platforms. electroHex™ has been designed as a versatile platform which can be easily adapted to support many genres and contents. The first application will be an action strategy battle game that com- bines the strategy and social dynamics of col- lectable card games with the excitement of video games. Beneath the smooth and intuitive user interface lies a powerful new technology that offers reli- able real time interaction, an extremely high-cost perforce ratio and an anti-counterfeit mechanism. the game can be played without a computer or television screen. in addition a virtual component of the platform offers an exciting online game and enhances the overall experience. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • 005 /// tHe Battlefield tHe system is comPosed of fiVe elements: the electroHex™ battle game consists of assem- bling a deck of cards (from the player’s collection) and using them to combat the player’s opponents.  Hero cards:  the player begins by placing the heroes strate- gically to form a battlefield and then becomes each card represents a character with all of his unique abilities. immersed in a dynamic game – a vivid, sensory experience of light and sound.  cHaracter Base: serves as the main interface for game activation. the base includes buttons used by players to ac- tivate the characters abilities and Leds that offer visual feedback for success or failure and many special effects. once a hero card is inserted into a base it literally comes to life. The battlefield is formed by strategically placing and connecting bases.   effect cards: Cards that are specifically designed to enhance the game by introducing powerful abilities, inter- esting situations and special weapons that can drastically change the power balance on the bat-  tlefield. No player can win without the aid of these diverse and powerful cards.   effect Base: designed for the quick insertion and extraction of effect cards, the effect base is the perfect tool for tactical moves.  master: this is the brain that controls and manages the entire game. it is an extremely sophisticated high tech processor, yet easy and simple to use. a single master unit will be able to support multiple games using external memory cards. Players will be able to personalize their appearance with vari- ous skins.  confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • The ElectroHex™ design was created by CDG’s 008 DesigNs /// cHaracter Base art director and has two basic guidelines – be sim- the bases use Leds that display the character’s ple and intuitive to use and alluring for players. The dynamic status and create stunning visual effects. design has won the hearts of hundred of kids in the bases present a unique user interface which focus groups. The materials used are of the high- offers a tactile arcade feel. est quality. 007 /// cHaracter cards the character cards have strong emotional value for the players and it is therefore important to cap- ture the essence of the heroes. as each card con- tains a great deal of vital information, it proved a challenge to keep it clear and simple. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • 010 DesigNs /// effects Base the effect Base design encourages the player to bring cards into play quickly and easily. to avoid confusion this base has a slightly different shape, preventing the insertion of character cards. each base has one button and three Leds. 009 /// effects cards Like the character cards, the effect cards have a colorful image and all the necessary information the players need on one side and the encoded information to be read by the base on the other. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • 011 DesigNs /// tHe master the basic design is smooth and elegant with a futuristic touch. it was designed to achieve a simple and intuitive interface with maximal usability, produce a great sound and offer wide functionality. By using skins the basic master may be customized to suite multiple brands and game types. Players may also personalize it to reflect their uniqueness. 012 /// master skins electroHex™ is more than just a game; it is a por- tal to exciting new worlds that guarantee hours of challenge and fun. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • 014 /// ONliNe game While electroHex™ can be enjoyed as a complete standalone social game, it is also an exciting on- line game. Gamers will be able to enjoy playing both the physical and online game. the online game will be free with no subscription fee. Players that own physical character cards can use them in the online virtual game. each physical card will have a unique id code. once that code is entered on our web site, it will activate a virtual version of the physical card. Play- ers can collect, trade, share and play with fellow gamers from around the world. special virtual cards will also be available for the online game. these cards are earned with points acquired dur- ing game play. the game play action will be en- hanced with exciting fast paced video showing attack and defensive moves by the players. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • additional content, music and Games will be sup- ported via a memory card. through simple internet access our web site will be the center of the gaming community. Here is where a player can meet and play against gamers from all parts of the us and the world. they will also be able to form teams, enter tournaments and become ranked with appropriate prizes at different levels. /////////////////////////////////////////////////////////////////////////////////////// 016 FuTure CONNeCTiviTy /// tHe usB in addition to that, player will be able to connect the system to a computer via a usB connection and download additional game features, new sound effects and create new game experiences. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • 018 FuTure CONCePT /// tHe Battle figures the electroHex™ 3d concept will use the cutting edge technology of the electroHex™ platform to bring the strategy figures game to a whole new level. With tons of game elements, sound capabil- ities and state of the art technology, electroHex™ 3d will bring the classic games into the future. unlike other strategy games electroHex™ offers the players the chance to focus on the strategy and the game itself. the game engine monitors and executes aspects like distance and range, hit or misses, movement, coverage-bonuses etc. saving players precious time that can be use for actually playing the game. confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex
    • The key to success is the acceptance of our games by our consumers, We have focus tested our game with over 300 children in the US, Europe and Israel. To see their enthusiasm and kids actually playing our game, we invite you to watch the video at: www.cedardg.com/Video confidential and proprie tary information of cedar design group l.t.d. | elec trohex™ all rights reserved © 2008 cdg elec trohex