What really matters in local search? Which activities are going to have a high return on investment, and which activities are just a waste of time? Darren breaks down the essential tasks to focus on in the 5 core areas of local search: website, Google+ Local listing, citations, reviews, and links. He’ll give you specific actionable advice you can get to work on as soon as you’re back in the office.
Clipping is a handy way to collect important slides you want to go back to later.