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Top SEOs know that your backlink portfolio is still critical to search success. 93% of all buyers online or in stores use search engines prior to making a purchase and 86% of searchers conduct non-branded queries. You need to have a strong presence in the search results and links pointing to your web pages are still one of the most important aspects of search optimization. But how is it best achieved today? This session will look at real world strategies for gaining high quality links that count: links with maximum juice and no risk. Join Arnie as he walks you through several examples and methods of obtaining valuable links and how to clean up you current backlinks.