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Personalities: Smart, dynamic, enthusiasm and creative.
Having knowledge and experiences in Digital Marketing, Email Marketing, Social Media Marketing, SEO, CRM and Events.
Having ability to lead a whole campaign from ideas, planning, execution, result control and report.
Having out-of-box ideas to improve working efficiency when needed.
OBJECTIVES<br />I would like to work in a professional environment together with dynamic colleagues which helps me promote my abilities and strengthens most. My long-term goal is to be an expert in Digital Marketing and Social Media which help integrating online and offline techniques to get the best efficiency in marketing activities. My short-term goal is being promoted to management positive in next 2 years.<br />EXPERIENCES<br />DIGITAL MARKETING FREELANCERFeb 2011 to now<br />Company: GATA INTERACTIONS (http://gameta.vn)<br />Main duties:<br />
Achieves: Within one and a half month, Gameta.vn has been in top 10 Google Vietnam with keyword “game” which is one of the most competitive keywords in Vietnam, top 10 Google Vietnam with “download game” and “game online”.<br />Company: FPT ONLINE<br />Main duties: <br />
Building fanpages for games (Dragonica Online, Tay Du Ky Online)
Interacting with fans and managing online events on fanpage.
Achieves: Over 6000 fans in 1 month. (refer link: http://www.facebook.com/dragonicathuanviet)<br />Company: FRIENDS LTD., CO <br />Main duties: In charge of Social Media Marketing for singers: Cao Mỹ Kim, Đinh Vương Linh.<br />VNG CORPORATION – Vietnam’s leading internet company <br />Post: Online Marketing ExecutiveJan 2010 to Jan 2011 <br />Our product is Zing Me Social Network which has the largest user-base in Vietnam. Marketing for Zing Me is how to get more users and more real relationships between them through promotion activities. <br />Main duties:<br />
In charge of marketing activities of product – leading online and offline projects from ideas, planning, execution, results control and report, in specification as below:
Game World Cup Football Betting – a social game integrated on Zing Me. Target achieved with over 900k users who played the game, over 150k daily player, 13M page-views and about 7M visits.(Refered link: http://www.hanoimoi.com.vn/newsdetail/World_cup/359273/%C4%91a-tim-duoc-sieu-sao-du-doan-world-cup.htm)
Hello Green – Chào ngày xanh Event: A CSR event held by Zing and Saigon350 – a young environment group of students. The event attracted over 1200 youngsters all over HCMC.(Refered link: http://sgtt.vn/Thoi-su/Doi-song-cong-dong/127422/Chao-ngay-xanh-va-cam-ket-bao-ve-moi-truong.html)
Online Blogging Contest: Zing Me – Cảm xúc trong tôi: This was a post event celebrating Zing Me's first birthday. In this contest, participants shared their feelings when using Zing Me during one year. The contest has had over 3000 entries from all over Vietnam in six weeks. (Refered link:http://tintuc.xalo.vn/00-136653157/phat_dong_cuoc_thi_zing_me_cam_xuc_trong_toi.html)
Research on social networks, user behaviors then work closely with product teams to improve usability of product.
Besides, being get involved in Marketing team projects helped me get hands-on experiences and improve team-working ability.
Zing Me Press Conferences: The event was about officially launching Zing Me after one year in beta phase. This event had approached about 80 journalists from news media in HCM.
Zing Me Birthday Party: The event was to celebrate Zing Me 1st Birthday. This event had attracted 1500 attendances in game-show in the morning and over 3000 attendances in celebrating performance in the evening.
Zing Me – Đồng hành cùng sinh viên: The tournament around 10 largest universities in HCMC brought Zing Brand to over 10k students.
A REAL HOLDINGS – A Singapore real estate company <br />Post: Property Consultant June 2010 to Dec 2010<br />
Marketing, consulting and selling company and team’s projects. The period working here helped me get much knowledge in real estate industry and improve consult and convince skills. Besides, doing this helped me have some insights of customers to property product.
Projects which I have intended: The Summit (Da Nang), An Cuu City (Hue)
YKK Co., LTD – International Zipper Company.<br /> Post: Sales SupportOct 2008 to Apr 2009<br />
Supporting sales department.
Supporting and consulting customers about zippers before bulk order.
EDUCATION<br />HCMC University of EconomicsFrom 2004 to 2008<br />Bachelor of Administration<br />Vietnam Marcom Training CentreFrom Mar 2010 to Aug 2010<br />Digital Marketing Course<br />EQ VN.NETNov 2010<br />CRM and Email Marketing Course<br />Languages: Vietnamese, English.<br />additional information<br />
Own Facebook fan page: http://www.facebook.com/chetruyen (Over 85k fans)
Own Facebook Profile: http://www.facebook.com/mitaprincess
Interests and hobbies: Travel, social networks, photography and internet.