How to Create a User-Centric Website
 

How to Create a User-Centric Website

on

  • 339 views

Our top tips on how to create a website that works best for your users.

Our top tips on how to create a website that works best for your users.

Statistics

Views

Total Views
339
Views on SlideShare
330
Embed Views
9

Actions

Likes
0
Downloads
0
Comments
0

2 Embeds 9

http://www.minttwist.com 7
https://twitter.com 2

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    How to Create a User-Centric Website How to Create a User-Centric Website Presentation Transcript

    • HOWTOCREATEAUSER-CENTRICWEBSITE
    • THEIMPORTANCEOF PLANNING By understanding the website’s objectives, you will create a better experience for users, i.e. new and existing customers. Defining long and short-term goals keeps your website focused in the right areas. Control website cost and build time – release over time to complete quickly and within budget.
    • RELATELOOKANDFEEL ESTABLISH A CONSISTENT LOOK AND FEEL THAT IS IN-KEEPING WITH THE CLIENT’S BRAND AS WELL AS APPEALING TO THE TARGET AUDIENCE: • Corporate: serious, informative, authoritative • Trendy: fashionable, edgy, innovative • Fun: bright, eye-catching, confident • Elegant: decorative, toned palette, uncluttered Image credit: http://www.ikea.com/gb/en/catalog/products/40213759/
    • COMMUNICATION WHAT DO YOU EXPECT FROM THE WEBSITE DESIGN? CLEARLY COMMUNICATING THIS TO AN AGENCY IS CRUCIAL: • Select examples of websites that represent what you want • Compare these against your requirements – would it actually work? Review your examples if not. • Discuss any design concerns as early as possible • Be as objective as possible – your user is more important than your personal tastes
    • KEYELEMENTS LOGO/BRANDING BREADCRUMBS EASY TO SEARCH MORE THAN ONE WAY TO NAVIGATE RELATIVE CONTENT HIGH-QUALITY IMAGERY
    • WANTMORE? SO, YOU WANT A WEBSITE? A GUIDE TO PLANNING, BUILDING AND TESTING PART 1: HTTP://BIT.LY/PTIPXY PART 2: HTTP://BIT.LY/1E5A1BK PART 3: HTTP://BIT.LY/1E5A1BK FRIGHTFUL CONTENT: HOW TO SCARE AWAY YOUR AUDIENCE HTTP://BIT.LY/1HXCRND 5 WEB DESIGN MISTAKES THAT COULD BE HARMING YOUR WEBSITE’S CONVERSION RATE HTTP://BIT.LY/1JO53NE
    • FULL-SERVICEDIGITALAGENCY BASEDINLONDONANDTHEGCC OVER25FULL-TIMESTAFF ABOUT US
    • MINTTWIST.COM