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Some thoughts from the Las Vegas Consumer Electronic Show 2014
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Some thoughts from the Las Vegas Consumer Electronic Show 2014

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  • 1. Think human in this evermore connected world Think about the life in the pocket Some thoughts from the Las Vegas Consumer Electronic Show 2014 January 2014 1
  • 2. 5 things to remember CES 2014 #1. Sensors in everything. Data traces everywhere. #2. Log your life + Your life in your pocket. #3. Every industry/business is being changed by digital technology. #4. Meet human needs in very human ways. #5. Think about the life in the pocket. 2
  • 3. Contents: Think human. Think about the life in the pocket 1. Your life in your pocket 2. Smart homes 3. Immersive entertainment 4. Piloted vehicles 5. Smart cities 6. Anything anywhere production 8 themes 7. Automated health 8. Kids are human 9. Pets are human 10. Think human: think about the life in the pocket 3
  • 4. We’re getting there Apple's new iPod player puts '1,000 songs in your pocket‘ Wednesday, October 31, 2001 4 iPhone launch Your life in your pocket January 2007
  • 5. Sensors in everything. Data traces everywhere 1. Your life in your pocket ? 94Fifty Smart Sensor Basketball by InfoMotion Sports Rydis H68 Pro vac by Moneual Blue-tooth enabled fitness product that measures and diagnoses both the tendency and quality of key skills critical to build confidence, versatility and success on the basketball court 5 ? Next generation robot cleaner that features active dust recognition and cleaning, self -diagnosis, and integration with smart phones for viewing detailed status of the cleaner
  • 6. Sensors in everything. Data traces everywhere 1. Your life in your pocket ? Instabeat Valeo First waterproof heads-up monitor that tracks, stores and displays instant colour-coded feedback of your heart rate on your swimming googles’ lenses to optimise your training and streamline your performance. 6 ? Concept smartphone app. The car parks itself after the owner has jumped out at the entrance of a car lot or multi-storey car park. It finds a space and, guided by a laser scanner and ultrasonic sensors, slots itself in and turns off. When you are ready to go home you let it know via a smartphone and it drives to meet you at the exit so you can pilot it home.
  • 7. Sensors in everything. Data traces everywhere 1. Your life in your pocket ? WeMo light bulbs by Belkin Game Golf by fuseproject WeMo LED Lighting Starter Set, which consists of two WeMo Smart LED Bulbs and the WeMo Link, a plug-in hub capable of controlling as many as 50 bulbs at once. Through the WeMo app you'll be able to control the bulbs remotely, or automate them to turn on and off at specific times. Soon to be included a dedicated vacation mode. 7 ? A wearable technology and integrated software platform for golf. Game seamlessly records your golf game to make the game more engaging, visually interactive, shareable and social.
  • 8. Sensors in everything. Data traces everywhere 1. Your life in your pocket ? TrackR and Wallet TrackR by Phone Halo Mother by Sen.Se Helps you find any lost item in seconds using your iPhone, Ipad or Android. 8 ? Designed to serve as a hub for a series of Motion Cookie tracking devices. Multipurpose portable sensors able to track a variety of information, including movement and temperature. Cookies can be used for fitness tracking, monitoring for intruders, tracking temperature, monitoring medications, and tracking sleep.
  • 9. All sensors lead to smart mobile devices 1. Your life in your pocket 9
  • 10. The paradox of unlimited choice 1. Your life in your pocket Too much choice is debilitating for customers, consumers and brands How to succeed in a world where anyone/anything can be connected to almost anyone/anything? Who/what do I want to connect to? Who/what do I want to connect to me? 10
  • 11. Think human in this evermore connected world. Think about the life in the pocket 11
  • 12. Meet human needs in a very human ways 1. Your life in your pocket KiK Plans by Fitbug 12 Kik Plans by Fitbug
  • 13. Contents: Think human. Think about the life in the pocket 1. Your life in your pocket 2. Smart homes 3. Immersive entertainment 4. Piloted vehicles 5. Smart cities 6. Anything anywhere production 8 themes 7. Automated health 8. Kids are human 9. Pets are human 10. Think human: think about the life in the pocket 13
  • 14. Wall of noise around connected Smart Homes 2. Smart homes 14 LG Home + Samsung Smart Home + Whirlpool + Cisco + Haier
  • 15. Democratised and made plug & play 2. Smart homes 15 WeMo by Belkin
  • 16. Made available to other appliance manufacturers 2. Smart homes 16 WeMo by Belkin
  • 17. Home security from anywhere in the world 2. Smart homes 17 OKiDoKeys + Kevo + Doorbot
  • 18. Wall of noise around Ultra High definition TV 3. Immersive entertainment 18 LG + Samsung + Toshiba + Panasonic + Sony
  • 19. Filling the gap between 4K hardware & 4K content 3. Immersive entertainment “Samsung partners Amazon, Comcast and Netflix for 4K TV content” 19 Sony + Netflix + YouTube + ESPN + 500px + Video Unlimited + PlayMemories + Samsung + Amazon + Comcast
  • 20. There’s always one that has to go a bit further 3. Immersive entertainment 20 Toshiba
  • 21. Curved TVs, a step too far? 3. Immersive entertainment 21 Samsung + LG + Hisense
  • 22. Curved mobile devices? 3. Immersive entertainment 22 Flex by LG
  • 23. TV anytime anywhere. 3. Immersive entertainment Super Joey. A set top box that works in conjunction with Dish's Hopper digital video recorder. The Hopper = the living room's set top. The Super Joey = extension for the bedroom or the kitchen. Add in the Sling and Dish Anywhere features (enabling subscribers to watch shows through the Internet or transfer them to Apple and Android devices) and the result is close to an anything, anywhere, anytime TV experience. The combination of Hopper and Super Joey would let many Dish users wean themselves off live TV & the ads that go with them 23 Tivo + Super Joey by Dish
  • 24. The battle for your car dashboard 4. Piloted vehicles Google launches a partnership with carmakers (General Motors + Honda + Audi + Hyundai) to bring the Android operating system to vehicles in 2014. 24 Open Alliance: Google + General Motors + Honda + Audi + Hyundai
  • 25. Even more for your car! 4. Piloted vehicles Last years’ momentum continues 25 Ford
  • 26. Even more to do in more car marques 4. Piloted vehicles 26 Mercedes + Chevrolet + Mazda
  • 27. Driven by a digital chauffeur 4. Piloted vehicles Audi's self-driving cars will let drivers put autopilot in control in congested traffic situations. It can take over and guide the vehicle with perfect lane discipline at speeds of up to 37mph (60 km/h). Using ultrasonic and radar sensors as well as video cameras, the car can maintain a safe distance from the vehicle in front and reduce speed or apply the brake if necessary. 27 Audi + BMW BMW has shown off self-driving cars that can "drift" around bends and slalom between cones. The modified 2-Series Coupe and 6-Series Gran Coupe are able to hurtle round a racetrack and control a power slide without any driver intervention. Using 360-degree radar, ultrasonic sensors & cameras, the cars sense and adapt to their surroundings.
  • 28. Parked by a digital valet 4. Piloted vehicles Remote control parking via smartphone app. Using sensors, the concept Audi RS7 Sportback can not only park itself in any space large enough to accept it, the car can park itself via remote control. Simply stop the car next to the space and get out. Then, using a smartphone to connect to the vehicle, order it to park and switch off its ignition. When it's time to leave, the car can be instructed to exit the space and pull up alongside the driver and his or her passengers. 28 Audi + Bosch Bosch, better known for its white goods and power tools, showed off its smartphonecontrolled self-parking technology at the show.
  • 29. Linked to other cars & into traffic systems? 5. Smart cities 29 Urban Future Initiative by Audi
  • 30. 3d printing comes of age 6. Anything anywhere production Two food-creating 3D printers unveiled. The machines make chocolate and sugar-based confectionery shaped – using printed sugar and liquid chocolate in ways that would be difficult to produce using traditional methods. At just $499, fully assembled, the da Vinci printer aims to attract a new wave of "makers" to the growing 3D printing movement. Many 3D printers cut costs by requiring customers to assemble them after purchasing. The da Vinci, however, comes fully built. 30 ChefJet and ChefJet Pro by 3D Systems + Da vinci by XYZ printing
  • 31. Emerging business model #1? Kit 6. Anything anywhere production 31 Cube and Sense by 3D Systems + Scan Real Life
  • 32. Emerging business model #2? Short run print shop 6. Anything anywhere production 32 Sculpteo
  • 33. Emerging business model #3? Pay per use designs 6. Anything anywhere production 33 Digital Store by Makerbot
  • 34. Wall of noise around bands / watches / clips 7. Automated health 34 LG + Sony + Casio + Sonostar + Vivofit by Garmin + iHealth + TomTom + Fitbit
  • 35. Meet very specific human needs 7. Automated health 35 miCoach SMART RUN by Adidas + Skulpt
  • 36. Meet very specific human needs 7. Automated health 36 Check light by Reebok + June by Netatemo
  • 37. Meet very specific human needs 7. Automated health 37 Welograph + guard2meby LOSTnFOUND AG
  • 38. Make exercising more interesting? 7. Automated health 38 TRAVR Shadow Ops by OMNI
  • 39. Meet very specific (small) human needs 8. Kids are human 39 Polariod + Play and Learn + Filip + Ibitz
  • 40. Your pet’s life in your pocket 9. Pets are human 40 Petbit + Voyce + Fitbark
  • 41. Skype / facetime your pet 9. Pets are human 41 Petzila
  • 42. Contents: Think human. Think about the life in the pocket 1. Your life in your pocket 2. Smart homes 3. Immersive entertainment 4. Piloted vehicles 5. Smart cities 6. Anything anywhere production 8 themes 7. Automated health 8. Kids are human 9. Pets are human 10. Think human: think about the life in the pocket 42
  • 43. Meet a human need in a very human way 10. Think human: think about the life in the pocket 43 Mother by Sen.se
  • 44. Meet a human need in a very human way 10. Think human: think about the life in the pocket 44 KiK plan by Fitbug
  • 45. Contents: Think human. Think about the life in the pocket 1. Your life in your pocket 2. Smart homes 3. Immersive entertainment 4. Piloted vehicles 5. Smart cities 6. Anything anywhere production 8 themes 7. Automated health 8. Kids are human 9. Pets are human 10. Think human: think about the life in the pocket 45
  • 46. 5 things to remember CES 2014 #1. Sensors in everything. Data traces everywhere. #2. Log your life + Your life in your pocket. #3. Every industry/business is being changed by digital technology. #4. Meet human needs in very human ways. #5. Think about the life in the pocket. 46

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