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Brand ObjectiveAnnounce the launch of Smirnoff Espresso, their newflavoured Vodka, on Digital
What Did We Do?1. We got together people who loved to party, drink &basically have a good time, intelligently in two cities:Mumbai & Bangalore!2. Instead of the regular meetups, we decided toconduct an evening of Mixology with professionalMixologists, rightfully christening is The#Espressology Meet.3. We trained them all to make the right cocktails, withEspresso of course!