Reliance 3G FeelingBlue Case Study
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#FeelingBlue was a Twitter campaign conducted for Reliance 3G to announce their association with Android. ...
#FeelingBlue was a Twitter campaign conducted for Reliance 3G to announce their association with Android.
MindShift Interactive & MEC ran the campaign across Twitter on a Monday, the day when people truly feel blue. We created a MindShift of changing the emotion of feeling blue from a sad one to a happy and exciting one.
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