Personal Brand Experiment

Personal Brand Experiment Mike Spinale

Objectives
To develop my personal brand within the human resources industry cultivating opportunities for:
Career advancement
Speaking engagements
Press attention

What I’ve Been Doing…
Blogging
Author of Green Human Resources blog
Greenhumanresources.blogspot.com
Blogger for my company website ( www.triumvirate.com )
Write about trends in HR, recruiting, and the environment
Twitter
Tweet thoughts and articles about HR and recruiting
Currently have 249 followers

What I’ve Been Doing…
LinkedIn
Outspoken member of many groups related to HR, environmental jobs, recruiting, and general business
SHRM Connect
Social networking site for the Society for Human Resource Management
Building connections internationally in the HR field

Results
Results to date
Keynote speaking engagement at the New Hampshire College & University Council’s annual conference for career services professionals
Commentary on blogs from around the world
Future results
Further speaking engagements
Broadening my network
Career growth in position level, responsibility, and salary

Personal Brand Experiment

by MikeSpinale on Oct 10, 2009

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Personal Brand Experiment — Presentation Transcript