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- 1. អអអអអអអអអអអអអអអអអអ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 2. អអអអអអអអអអអអអអអអអអអអអអអអអអ • អអអអអ • អអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអ • អអអអអអអអអអអអអអអអអអអ • អអអអអអអអអអអអអអ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 3. អអអអអ • នននអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអ • អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អ អអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអអ អ អអអអអអអអ អអអអអអអអអអអអអអអអអ • អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ • អអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអអ អអអអ • អអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអអអអអអ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 4. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អ អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអ អ អអអអអអអអអអអអអអអអអអ អ អអអអអអអអអអអអអអអអអអអអអអអអអអអ អអ អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអ អអអអអអអអអអអអអអអអអអអអអ អអ អអអអអអអអអអអអអអអអអអអអ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 5. អអអអអអអអអអអអអអអអអអអ • អអអអអអអអអអអអអអអអអអ • អអអអអអអអអអអអអអអអអអអអអ • អអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 6. អអអអអអអអអអអអអអ អអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអ អអ អអអអអអ អអអអអអអអអអអអអអអអអអអអអអអអអអអអអ“ អអអអអអអអអអ” អអអអអអអអអអអ អអ អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអ អអអអអអអអអអអអអអអអ: អអអអអអអអអអអអអអអអអអអនននអអអអអអអអអអ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 7. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអអអអអអអអអ អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ អអអអអអអអអអអអ អអអអអអអអអ… (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. អអអអអអអអ--អអអអអអអអ.. អអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអអ
- 8. រររររររររររររររររររររររររររ • ររររររររររររររ រររររររររ ររររររររររររររររររររ… រររររររររររររររររររររររររងងរររររររររររ • រររររររររររររររររររររ • រររររររររររររររររររររររររររររររររររ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 9. រររររររររររររររររររររររររររររររររររ? (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 10. ររររ ររររររររររររររររររររររររ ររររររររររររររររររររររររររររ ររររររររររ រររររររររររររររររររររររ ររររររររររររររររររររររររររររ រររររររររររររររររ ររររររររររររររររររររររររររររររររររររររររររររររររររររររ រររររររររររររររររររររររររររររររររររររររររររររររ រររររររររររររររររររររ ររររររររររររ ររររររររររររររររររររររររររររររររររររររររររររររ រររររររររររររររររររររររររររររ ររររររររររររររររររររររររររររររររររ ររររ ររររររ រររររររររររររររររររររ ររររររររររររររររ ររររររររររររររររររររររររររររររររររររររររររររររ រររររររររររររររររ រររររររររររររររររររររររររររររ រររររររររ ររររររររររររររររ ររររររ រររររររររររររររររររ ររររររររររររ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 11. រររររ ររររររររររររររររររររររររររ រររររររររ ររររររររររររររររររររររររររររររររររ ររររររររររររររ រររររររររររររររររររ ររររររររររររររររររររររររររររររររ ររររររររររររររររររររររររររ រររររររររររ ររររររររររររររររររររ រររររររររ ររររររររររររររររររររ ររររររររររររររ ររររររររររររររររររររ រររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ ររររររររររររររររ រររររ រររ ររររររររររររររររររររររររររររររររររររររររររ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 12. ររររររររររររររ ងងរររររររររររររររររររររររររររររររ រររររររររង រ ររររ រររររររររររ រររងងរររររររ ររររររររររររររររររររររររ ររររររររររររររររ រររររររររ” រររររររររររររររ“ ររររររររងរររររររររររររររររររររ ររររររររររររររររររររររររររររររររ ររររររររររររ រររររររររររររររររររររ រររររររររររររររររររររ ររររររររររ (ររររររររររររ រររររងងររ រររ) ររររររររររររររររររររររររ រររររររររររររ រររររររររររ ររររររររររររររររររររ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 13. ររររររររ ររររររររររររររររររររ ររររររររររររររររររ ររររររររររររររររររររររររររររ រររររររររររររររររររររររ ររររររររររររររររររ ងងរររររររររររររររ រររររររររររររ ងងងងងងងងងងងងងងងងងងងងង ង ងងងងងងងងងង ងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងង ងងងងងង ងងង ងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងងងង ងងង ងងងងងងង ងងងង ងងងងងងងងងងងងងងងងងងងងងងងងង ងងង ងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងង ងងងងង ងងងងងងងងងងងងងងង (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 14. ររររររររររ ងងងងងងងងងងងងងងងងង ងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងង ង ងងងងងងងងងងងងងងងងងងង ងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងង ងងងងងង ងងងងងងងងងងងងងងងងងងង ងងងងងង ងងង ងងងងងងងងងងងងង ងងងងងងងង ងងងងងងងងងងងងងងងងង ងងងងងងងង ងងងងងងងងងងងងងងងងងងង ងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងងងងង ងងង ងងងងងងងងងងងងងងងងងងងងងងង ងងងងងងងងងងងងងងងងងងងងងងង ងងង ងងងងងងងងងងងងងងងងងងងងងងងង (c)(c) ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ,Inc.,Inc. ររររររររ--ររររររររ.. ររររររររររររររររររររររររររររររររររររររររររររររររររររររររររ
- 15. កកកកកកកកកកកកកកកកក ភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភ ភភភភភភភភភភ ភភភភភភភភភភភ ភភភភភភភភភភភ ភភភ ភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភ ភភភភភ ភ ភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភ ភភភ ភភភភភភភ ភភភភភ ភភភភភភភភភភភភភភភភភភភភ (c)(c) កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក,Inc.,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 16. កកកកកកកកកកកកកកកក ភភភភភភភភភភភភភភភភ ភភភ ភភភភភភ ភភភភភ ភភភភភភភភភភភភ ភភភភភភភភភភភភ/ភភភភភភភភភភភ ភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភ ភភភ ភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភ ភភភភភភភភភភ ភភភ ភភភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភភភភភភភ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក ..
- 17. កកកកកក ភភភភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភ ភភភភភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភភភភភ ភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភ ភភភភភភ ភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភ ភភភ ភភ ភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភ ភភភ ភភភ ភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភភភភ ភភភភភភភភភភភភភភភភ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក ..
- 18. កកកកកកកកកក ភភភភភភភភភភ ភភភភភភភភភ ភភភភភភភភភភភភភភភភ ភភភភភភភភភភភ ភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភ ភភភ ភភភភភភភ ភភភភភភភភភភភភភភភភភភ ភភភភភ ភភភភភភភភភភភភភភភភកកកកកកកក ភភភភភភភភភភភភ ភភភភភភភភភភភភភភ ភភភភភភភ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 19. កកកកកកកកកកកកកកកកក ភភភភភភភភភភភភភភភភភភភភភភ ភភភ ភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 20. កកកកកកកកក/កកកកកកកកកកកកកកក ភភភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភ ភ ភភភ ភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភ ភភភភភភ ភភភ ភភភភភភភភភភភ ភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភ ភភភភភភ ភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 21. កកកកកកកកកកកកកក ភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភ ភ ភភភភភភ ភភភភភភភភ ភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភ ភភភភភភភភភភ ភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភ ភភភភ ភភភភភភភភភភភភ ភភភភភ ភភភ ភភ ភភភភភភភភភភភភភភភភភភភ ភភភភភភភភ ភភភភភភភភភភភភភភភភ ភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភ ភភភ ភភភភភភភភភ ភភភ ភភភភភភភភភភភភភភភភភភភ ភភភភភភភភភ ភភភភភភភភភភភភភ ភភភភភភភភ ភភភភភភភភភ ភភភភភភភភ ភភភភភភភភភភភភភភភភភភភភភភភភ (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 22. កកកកកកកកកកកកកកកកកក កកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកក កកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកក កកកកកក កកកកកកកកកកកកកកកកកកកកកកកកកក កកកក “កកក កកកកកកកកកកកកកកកកកកក” កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 23. កកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកក កកក កកកកកកកកកកកកកកកកក កកកកកកកក កកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកក (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក ..
- 24. កកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកក កកកកកកក កកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកក កកក កកក កកកកកកកកកកកកកកកក កកកកកកកកក កកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកក (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 25. កកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកក កកក កកកកកកក កកកកកកកកកកកក “កកកកកកក កកកកកកកកក” កកកកកកកកកកកកកកកក កកកកកកកកកកកកក កកក កកកកកកកក កកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកក កកកក កកក កកកកកកកកកកកកកកក កកកកកក កកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកកកកកកកកកកកកកកកក កកក កកកកកកកកកកកកកក (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
- 26. កកកកកកកកកកកកក • កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកកក • កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកកកក • កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក កកកកកកក! (c) Expressive Business Strategies,Inc.(c) Expressive Business Strategies,Inc. កកកកកកកក--កកកកកកកក.. កកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកកក
Editor's Notes
- The purpose of this presentation is to look at what it takes to create a services business. You may want to consider a services business in addition to your current business so let’s get started.
- In a services business there are a number of characteristics to consider. We are going to look at 4 of them a little more “in depth”. Let’s start with Expertise…
- The first characteristic of a services business is that you need to know how to do something and be able to do it well. (Tell the story about the young girl in Kazakhstan with a passion for horses) Include: Learning Idea “riding lessons” Accounting “Costs of stable, feed, horse” Market Planning Investor This is an example of someone turning a passion into a business. It worked. She is looking another horse and someone to help. There are many opportunities to provide services for people. You just need to look at your passions and your formal training and see how this might result in a business that could be very profitable. I’ll share a BUNCH of ideas for services businesses as we wrap up this session.
- The next characteristic is a willingness to work hard. Services businesses usually require a LOT of personal involvement. You need to: Perform the service Talk to the customer about what to expect from the service.. (Set expectations) Sell your services Repeat this cycle, over and over again. Keep in mind that to expand your business you need to hire and train more people, and then you have to do more marketing, selling and repeating, to keep employees busy.. Thisis HARD WORK.
- Another characteristic is the need for “self reliance”. It’s all up to you. You need to motivate employees, encourage tham. You need to motivate yourself You need to do the hard work You need to be disciplined to not only set an example but to increase your profitability You need to develop that passion You need to focus on that passion.. So you can see that a service business is all about being self reliant.
- Another characteristic of a service business is “enjoying people”. In a service business you need to enjoy people. People are those who buy from you. So you need to enjoy people. So to check yourself and see your “enjoyment level”… Read your marketing. Are you putting the customer first? Is your emphasis on how your service will make be enjoyable for the customer? Listen to your own sales pitch. Do you hear sincerity? Can people see that you care? The truth of services businesses is that “People buy from people they like!” The last few slides cover the typical issues faced by a services business. Services businesses are easy to start, Don’t require a lot of capital and can be profitable quickly! (Tell them about SkyView…)
- Services buisnesses aren’t all enjoyment. There are issues: Limited income potential. There are only so many hours in a day that you can work. You can add more employees but each new employee only has a limited number of hours they can work. The other issue is that you may train someone and they eventually quit and set up a business in competition with you business. Contrast this with a product business where your income is only limited by the # of products you can produce and sell.. Customers… you need to be constantly checking with your customers to make sure that the service you are performing is satisfactory. So there are issues to a services business.
- But.. There are also some great rewards with a services business. Here are just a few of the rewards… (Read list) As with any business opportunity you need to weigh the risks/issues with the rewards and make the decision if this is right for you. So let’s look at a LONG list of businesses that are all services businesses that you can start, or maybe you can “augment” to create a unique business for you. (Stop read each of the following slides)