Social media and stuff
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Social media and stuff

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Social media and stuff Social media and stuff Presentation Transcript

  • Social Media, Cloud storage, and the interwebz for beginners Prepared by Mike K SmithMonday, 28 March 2011
  • “Social”? Things Things you I like like Conversation startersMonday, 28 March 2011
  • “Social”? Things Things you I like like DiscoveryMonday, 28 March 2011
  • “Social”? Things Things you I know knowMonday, 28 March 2011
  • “Social”? Things Things you I know know ResearchMonday, 28 March 2011
  • Cool things happen when we start conversations and share what we know...Monday, 28 March 2011
  • ...even better stuff happens when we can benefit from each other’s knowledge.Monday, 28 March 2011
  • Used to be we got our news, reviews, information from newspapers, TV, Radio... “Traditional” mediaMonday, 28 March 2011
  • Now we can get just as much (perhaps more) from the internet. FASTER. “Let me Google that for you...”Monday, 28 March 2011
  • Previously: How did you know if a book, film, CD, hotel, car, household appliance was any good?Monday, 28 March 2011
  • Now: Online reviews exist for pretty much ANYTHING. Amazon, Tripadvisor, Which, etc. User contributed reviews.Monday, 28 March 2011
  • Social media gives YOU a voice to recommend, review, criticise, complain.Monday, 28 March 2011
  • So that’s what Twitter is about? Well, sort of. But it’s not all about Twitter. Let’s start at Blogs generally.Monday, 28 March 2011
  • Why Blog? Talking about things you care about. Sharing information. Diary.Monday, 28 March 2011
  • Broadcast or Conversation? It’s good to think of WHY you want to blog...Monday, 28 March 2011
  • Do I allow comments? No comments = Broadcast Comments = Conversation Comments can be troublesome... Can lead to editorial decisions.Monday, 28 March 2011
  • OK... I want a blog! Gimme!Monday, 28 March 2011
  • Website host OR install on your own website. Rich feature set. Large user group.Monday, 28 March 2011
  • Website host. REALLY simple to use. (You now how to email stuff, right?) Formats content to look great: Text, Pictures,Video, Links, Documents.Monday, 28 March 2011
  • “micro-blogging” “Follow” people who are interesting They don’t have to follow back Broadcast AND conversationalMonday, 28 March 2011
  • Broadcast... Companies letting people know what they’re doing. Not much conversationMonday, 28 March 2011
  • Conversation... @username alerts the other person that you have mentioned them.Monday, 28 March 2011
  • RT = Retweet Pass on somebody else’s comment to your followers. #hashtag = searchable string for topicsMonday, 28 March 2011
  • Mixture Very effective for engaging with listeners Growing businessMonday, 28 March 2011
  • SPAM! Twitter also suffers from spam. You can block accounts and report if necessary.Monday, 28 March 2011
  • Getting Started... “Follow” people who are interesting Watch intially (lurk!) Engage in conversation Be interesting!Monday, 28 March 2011
  • For the love of all that is Holy... DON’T spend your time trying to get celebrities to follow you or mention you... It’s REALLY dull. You’re MUCH more interesting than that.Monday, 28 March 2011
  • The Twitter network You People you follow People who follow you. Hence the RT. Share what you like with others.Monday, 28 March 2011
  • Twitter as filter / finder I LOVE music & films People I follow recommend music / films / books / YouTube clips / anything. I can then follow up and have a listen. DISCOVERY...Monday, 28 March 2011
  • Twitter as filter / finder Many people use Twitter for quick answers: Where can I get Vegan food near Leicester Sq.? Booking house concerts in US May - June. How do I archive email on an iPad? What’s the best Twitter client for Android?Monday, 28 March 2011
  • scrapbook for/of friends “Friends” mutually agree to follow each other. Share as much or as little as you like.Monday, 28 March 2011
  • Facebook as a business... Facebook can store and share a LOT of information about who you are, what you like, contact details etc. CONSIDER how much you want to share. Examine your account Privacy settings carefully.Monday, 28 March 2011
  • For me: Facebook is for friends only People I know and trust. NOTHING is shared outside this group.Monday, 28 March 2011
  • “Professional Facebook” Professional contacts Professional interest groups (Pharmacometrics, ACOP, PAGE, R Users) Online “CV”Monday, 28 March 2011
  • You as a professional What are you interested in? What are your specialisms? What can you offer others?Monday, 28 March 2011
  • Look beyond the networking... Contribute to discussions Share information Advertise what you do, and show how you do it.Monday, 28 March 2011
  • Monday, 28 March 2011
  • RSS = News RSS Readers aggregate / collate news feeds Automatically update Text, pictures, audio (podcasts), videoMonday, 28 March 2011
  • Where you see this sign: Click to add the link to your favourite reader Or copy the URL for the website into your reader.Monday, 28 March 2011
  • On-line readers Software readersMonday, 28 March 2011
  • Some websites collate for you...Monday, 28 March 2011
  • Monday, 28 March 2011
  • Cloud resources AKA places to store your stuff online and shareMonday, 28 March 2011
  • Bookmarks (You know how it’s a pain in the bum when you move from one PC to another and need to reload your bookmarks?)Monday, 28 March 2011
  • Monday, 28 March 2011
  • TagsMonday, 28 March 2011
  • Tags are useful to categorise stuff Bookmarks, blog entries, photos, music,... Makes it easier to filter content Share only a specific kind of content.Monday, 28 March 2011
  • Monday, 28 March 2011
  • Monday, 28 March 2011
  • Then your RSS feed can wind up in useful places...Monday, 28 March 2011
  • Papers / ManuscriptsMonday, 28 March 2011
  • Pictures, photosMonday, 28 March 2011
  • AudioMonday, 28 March 2011
  • Music DiscoveryMonday, 28 March 2011
  • VideoMonday, 28 March 2011
  • Events / schedulingMonday, 28 March 2011
  • Project planningMonday, 28 March 2011
  • Notes, pictures, etc. Web interface & software Syncs across all platforms (web, computer, iPod etc.) Access it anywhere.Monday, 28 March 2011
  • Anything... (Personal backup) Web interface & software Upload stuff. Syncs across all platforms. Access it anywhere.Monday, 28 March 2011
  • Websites Documents Blogs Email Calendar, etc.Monday, 28 March 2011
  • Chrome Operating System Everything in the cloudMonday, 28 March 2011
  • The best tools work and sync across multiple platforms: web, desktop, handheldMonday, 28 March 2011
  • You got an app for that?Monday, 28 March 2011
  • HOLD UP! All of these tools are social too...Monday, 28 March 2011
  • Finding out what sites other people have bookmarked using a given tagMonday, 28 March 2011
  • Shared access to folders on DropboxMonday, 28 March 2011
  • Advice for getting started: Listen Engage Be Real Be Respectful Have Fun Courtesy of Espresso: http://www.slideshare.net/mzkagan/what-the-fk-is-social-media-now-4747637Monday, 28 March 2011