Social Media Content

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

2 comments

+ Gooble Sdn Bhd 2 weeks ago
Very interesting. Simple and yet deliverable.
+ MRM London 2 weeks ago
Miikka: Really liked the simple way that you raise and address the issue. Great slidedeck. Thanks for posting.

Joe Pulizzi, Content Evangelist at Junta42, favorited this 2 weeks ago
Tags content marketing social media
Miikka Leinonen, Creative Director at Maggie, Zeeland Society, added this to the group Social Media
eve1986117 favorited this 2 weeks ago
Tags internet
MRM London at MRM London, favorited this 2 weeks ago
Tags social media content interaction
Etarget EU at Etarget EU, favorited this 2 weeks ago
clemenceko favorited this 2 weeks ago
Tags social media
Jim10 favorited this 2 weeks ago
Tags social media
reyesbolumar favorited this 2 weeks ago
Local Social Summit at Local Social Summit, favorited this 2 weeks ago
wdohmen favorited this 2 weeks ago
Peter Baeza, Consultant at InfoAction AB, favorited this 2 weeks ago
Nelson Jorge, Instructional Designer at Unidade de Ensino a Distância - Instituto Politécnico de Leiria, favorited this 2 weeks ago
Tags content
woo0126 at woo0126, favorited this 2 weeks ago
Tags sdsd
Kimmo Kuokka, PR consultant at Text 100 Conexio, favorited this 2 weeks ago

In How Many Ways Can People and Content Interact? (On the web) B Y M I I K K A L E I N O N E N
Nine?
35?
2134?
Million?
Over 5 trillion?
Lets see.
CONTENT search People can content.
CONTENT create People can or modify content.
CONTENT receive People can content.
Yes. The answer is 3.
Yes. The answer is 3. All websites are combinations of these three.
CONTENT CONTENT GOOGLE CONTENT CONTENT
CONTENT Searching CONTENT Receiving CONTENT Creating
People are the same. But content is different. In what way?
CONTENT Dead content Often old, not moving on it's own, fading away. (For example: Old school web sites)
CONTENT Zombie content Looks like it's alive, but... (For example: Newsletters, RSS feeds)
CONTENT Living content Fresh! Growing, transforming. (For example: discussions, comments, blogs)
CONTENT Living content Fresh! Growing, transforming. (For example: discussions, comments, blogs) But in the end everything dies.
What's Your Content like?
PROJECT GOODMACHINE B Y M I I K K A L E I N O N E N