SoG
                    WWW.STRATEGY   of G I V I N G . C O M




GIVING
   as a
STRATEGIC
  TOOL
B   Y   M   I   I    K  ...
SoG
         WWW.STRATEGY   of G I V I N G . C O M




Giving
initiates
a
movement.

       A
company
that
has

     gener...
SoG
      WWW.STRATEGY   of G I V I N G . C O M




A
company
that
gives
  can
quite
literally
get

 the
world’s
resources...
SoG
   WWW.STRATEGY   of G I V I N G . C O M




BUT WHAT IS
GIVING?
WWW.STRATEGY   of G I V I N G . C O M
WWW.STRATEGY   of G I V I N G . C O M




Giver                                           Receiver
WWW.STRATEGY   of G I V I N G . C O M
WWW.STRATEGY   of G I V I N G . C O M




      Giving
is
divided
in
two

  consecutive

   processes.
WWW.STRATEGY   of G I V I N G . C O M




 GIVING
PROCESS
WWW.STRATEGY   of G I V I N G . C O M




 GIVING
PROCESS
REDEMPTION
PROCESS
WWW.STRATEGY   of G I V I N G . C O M




Both
of
which
can

be
further
divided

 into
two
parts.
WWW.STRATEGY   of G I V I N G . C O M




 The
first
part
in
giving

is
the
most
distinct
and
the

  most
visible.
At
the
...
WWW.STRATEGY   of G I V I N G . C O M




  Giving
process
is

 only
actualized

 when
the
receiver

     accepts
it.
WWW.STRATEGY   of G I V I N G . C O M




  Receiving
a
gift
always

    triggers
a
motion

in
the
receiver
that
ignites

...
WWW.STRATEGY   of G I V I N G . C O M




Giver
needs
to
be
ready

 to
receive
and
utilize

  the
surfaced
motion,

   wha...
SoG
 WWW.STRATEGY   of G I V I N G . C O M




How
can
this
be

  turned
into

 a
strategy?
SoG
  WWW.STRATEGY   of G I V I N G . C O M




   Think
backwards.
WWW.STRATEGY   of G I V I N G . C O M
WWW.STRATEGY   of G I V I N G . C O M




 How
are
we
hoping
to

change
the
thinking
or

behavior
of
the
receiver?




   ...
WWW.STRATEGY   of G I V I N G . C O M




  What
does
the                         Z
 receiver
want?
WWW.STRATEGY   of G I V I N G . C O M




    X
What
do
we
need
to
give

to
get
the
results
we
are

       looking
for?
WWW.STRATEGY   of G I V I N G . C O M




Simply...
WWW.STRATEGY   of G I V I N G . C O M
WWW.STRATEGY   of G I V I N G . C O M




                                    The
motion
generated
                       ...
WWW.STRATEGY   of G I V I N G . C O M




     The
needs
of                   The
motion
generated
     the
receiver      ...
WWW.STRATEGY   of G I V I N G . C O M




The
given        The
needs
of                   The
motion
generated
 object    ...
WWW.STRATEGY   of G I V I N G . C O M



 DOWNLOAD
THE FREE BOOK:



WWW.STRATE GY           of GI V I NG.C OM
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How to use giving to make profit?

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Giving is a powerful tool for business if used correctly. But what is giving?

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How to use giving to make profit?

  1. SoG WWW.STRATEGY of G I V I N G . C O M GIVING as a STRATEGIC TOOL B Y M I I K K A L E I N O N E N
  2. SoG WWW.STRATEGY of G I V I N G . C O M Giving
initiates
a
movement.
 A
company
that
has
 generated
movement
 in
the
recipients
can
then
 direct
this
energy.
  3. SoG WWW.STRATEGY of G I V I N G . C O M A
company
that
gives can
quite
literally
get
 the
world’s
resources
 to
work
for
its
benefit.
  4. SoG WWW.STRATEGY of G I V I N G . C O M BUT WHAT IS GIVING?
  5. WWW.STRATEGY of G I V I N G . C O M
  6. WWW.STRATEGY of G I V I N G . C O M Giver Receiver
  7. WWW.STRATEGY of G I V I N G . C O M
  8. WWW.STRATEGY of G I V I N G . C O M Giving is
divided
in
two
 consecutive
 processes.
  9. WWW.STRATEGY of G I V I N G . C O M GIVING PROCESS
  10. WWW.STRATEGY of G I V I N G . C O M GIVING PROCESS REDEMPTION PROCESS
  11. WWW.STRATEGY of G I V I N G . C O M Both
of
which
can
 be
further
divided
 into
two
parts.
  12. WWW.STRATEGY of G I V I N G . C O M The
first
part
in
giving
 is
the
most
distinct
and
the
 most
visible.
At
the
same
 time,
it
is
the
hardest.
  13. WWW.STRATEGY of G I V I N G . C O M Giving
process
is
 only
actualized
 when
the
receiver
 accepts
it.
  14. WWW.STRATEGY of G I V I N G . C O M Receiving
a
gift
always
 triggers
a
motion
 in
the
receiver
that
ignites
 the
redemption
process.
  15. WWW.STRATEGY of G I V I N G . C O M Giver
needs
to
be
ready
 to
receive
and
utilize
 the
surfaced
motion,
 whatever
its
form.
  16. SoG WWW.STRATEGY of G I V I N G . C O M How
can
this
be
 turned
into
 a
strategy?
  17. SoG WWW.STRATEGY of G I V I N G . C O M Think backwards.
  18. WWW.STRATEGY of G I V I N G . C O M
  19. WWW.STRATEGY of G I V I N G . C O M How
are
we
hoping
to
 change
the
thinking
or
 behavior
of
the
receiver? Y
  20. WWW.STRATEGY of G I V I N G . C O M What
does
the Z receiver
want?
  21. WWW.STRATEGY of G I V I N G . C O M X What
do
we
need
to
give
 to
get
the
results
we
are
 looking
for?
  22. WWW.STRATEGY of G I V I N G . C O M Simply...
  23. WWW.STRATEGY of G I V I N G . C O M
  24. WWW.STRATEGY of G I V I N G . C O M The
motion
generated in
the
receiver
  25. WWW.STRATEGY of G I V I N G . C O M The
needs
of The
motion
generated the
receiver in
the
receiver
  26. WWW.STRATEGY of G I V I N G . C O M The
given The
needs
of The
motion
generated object the
receiver in
the
receiver
  27. WWW.STRATEGY of G I V I N G . C O M DOWNLOAD THE FREE BOOK: WWW.STRATE GY of GI V I NG.C OM

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