Technology adoptions in telecom industry over the years
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technology adoption timeline in Telcos
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Technology adoptions in telecom industry over the years
- 1. Technology Adoptions in Telecom Industry Over the Years Commercial VoIP services started AT&T Labs developed IVR System First mobile wallet platform introduced in Emerging Markets 1991 2001 2013 GSM mobile phone network is started in Finland Data and SMS services launched commercially 1994 First Mobile Marketing Campaign launched by Txtbomb 1998 2004 OTT messaging services launched 20112008 Mobility-as-a-Service started with growth of mobile devices Quick Response (QR) codes developed for Mobile phones 2002 Introduction • Technological advances have given rise to new digital devices such as smartphones creating a new market segment • In 2013, 1.2 billion smartphones and tablets were sold worldwide compared to 821 million smart devices in 2012 • Growth in internet enables devices have led to higher average data usage per customer while voice based revenues are trending downwards • Telecom operators are looking for emerging technologies to have a 360 view of the customer and increase loyalty 1693 1748 1803 1860 1913 1550 1600 1650 1700 1750 1800 1850 1900 1950 2011 2012 2013 2014 2015 IT spending in Telecom services (in $billion) Worldwide Mobile subscribers cross 5 billion World’s first LTE- Advanced network launched 2010