Organisers:

ROMEXPO Exhibition Centre,
Bucharest
www.expoflowers.ro
ABOUT
ROMEXPO S.A., the leader of the Romanian fair and exhibition industry, will organize
between 10th – 13th April 2014,...
POSITIONING
EXPO FLOWERS &GARDEN represents the ideal communication and networking space
between the visitors interested i...
THEMATIC
LANDSCAPING
Consulting
Design

FLOWER MARKET
Cut flowers
Flowers in pots
Rolls of turf

LANDSCAPING
AND
GARDEN
MA...
PHOTO RETROSPECTIVE 2013

www.expoflowers.ro
TARGET
EXHIBITORS:
VISITORS:
• Landscape gardeners, architects;
• Importers, exporters and distributors of
• Students at s...
PR & ADVERTISING CAMPAIGN
•
•

15 TV commercials
3 TV promos

•

50 radio commercials

•

Newsletters sent in the period J...
SIDE EVENTS
• Throughout the four days of the exhibition, Romexpo and its partners will organize thematic
conferences, wor...
CONTACT
PROJECT COORDINATOR
Valentin IORDACHE
Phone: +40 21 207.70.00 ext. 1112
Mobile: +40 758.837.725
Fax: +40 21 207.70...
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Expo Flowers & Garden - International flower, landscaping, horticulture and gardening exhibition

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XPO FLOWERS & GARDEN (International flower, landscaping, horticulture and gardening exhibition) will take place between 10th and 13th April 2014, at Romexpo Exhibition Centre, Bucharest.
The event is addressed especially to importers, exporters and distributors of flowers, plants and gardening supplies, to consultants from companies in landscaping and to visitors interested in practical solution for gardening design and landscaping.
Floral design is more than a profession - it is an artistic interpretation. It is very important for floral designers or florists to keep the traditions of this art alive, as handicraft products will always be appreciated now that the world has become aware of the environment.
EXPO FLOWERS & GARDEN is an opportunity to attract new customers and to network with competitors.

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Expo Flowers & Garden - International flower, landscaping, horticulture and gardening exhibition

  1. 1. Organisers: ROMEXPO Exhibition Centre, Bucharest www.expoflowers.ro
  2. 2. ABOUT ROMEXPO S.A., the leader of the Romanian fair and exhibition industry, will organize between 10th – 13th April 2014, the 6th edition of The International flower, landscaping, horticulture and gardening exhibition – EXPO FLOWERS & GARDEN. The exhibition is addressed to importers, exporters and distributors of flowers, plants and gardening supplies, to traders, landscaping architects and consultants from companies in landscaping, horticulture businessmen, distributors of products necessary for green area maintenance and greenhouse owners. In the same time, the exhibition offers the interested visitors practical solutions for gardening design and landscaping, weather is a garden or a small green space inside the apartment. EXPO FLOWERS & GARDEN offers an efficient method to promote flower services and products, being a launching platform for the latest trends in gardening and lanscaping decoration. www.expoflowers.ro
  3. 3. POSITIONING EXPO FLOWERS &GARDEN represents the ideal communication and networking space between the visitors interested in practical design solutions for green areas and the landscaping consultancy companies, traders, producers and distributors in the field of horticulture and of necessary products for green areas maintenance. The 2013 edition of EXPO FLOWERS & GARDEN took place in the same period with the International trade fair for products and systems for interior and outdoor decoration, furniture and swimming pool – AMBIENT EXPO, the International trade fair for construction technologies, equipment and materials – CONSTRUCT EXPO, the International exhibition for installation, heating, cooling and air conditioning equipment – ROMTHERM and the Antique and art objects fair – ANTIQUE MARKET. The events ended with great success: ►300 exhibiting companies of which ►64 from abroad ►11.000 square meters exhibiting area ►Cumulated traffic: 17.000 specialized visitors www.expoflowers.ro
  4. 4. THEMATIC LANDSCAPING Consulting Design FLOWER MARKET Cut flowers Flowers in pots Rolls of turf LANDSCAPING AND GARDEN MAINTENANCE, PATIOS, BALCONIES, PERGOLA FLORAL ARRANGEMENTS Flower arrangements Seeds and rolls of turf Trees and bushes Bulbs and seeds Plant treatment Tools and care products for horticulture Garden furniture Garden ornaments Elements of design: ponds, waterfalls, fountains, ornamental rocks www.expoflowers.ro
  5. 5. PHOTO RETROSPECTIVE 2013 www.expoflowers.ro
  6. 6. TARGET EXHIBITORS: VISITORS: • Landscape gardeners, architects; • Importers, exporters and distributors of • Students at specialized faculties; flowers and plants; • General public interested in novelties and • Landscape architects and landscaping trends. companies; • Horticulture businessmen; • Distributors of products necessary for green spaces maintenance; Visitors will find the best solutions and products • Greenhouses owners; for home and garden: seeds and flower beds, • Small merchants. ornamental plants, tools, equipment, accessories and traditional agricultural products. The exhibition offers sales and prospection opportunities, as well as access to new markets and sectors in the field, in order to establish business contacts and recruit distributors and sales agents. www.expoflowers.ro
  7. 7. PR & ADVERTISING CAMPAIGN • • 15 TV commercials 3 TV promos • 50 radio commercials • Newsletters sent in the period January - April • Online ads and news on more than 35 specialized and general websites • 15 print ads • 300 advertisements in indoor spaces • 50 advertisements in outdoor spaces • Social media: Facebook, Twitter • www.expoflowers.ro www.expoflowers.ro
  8. 8. SIDE EVENTS • Throughout the four days of the exhibition, Romexpo and its partners will organize thematic conferences, workshops for students and professionals, technical scientific seminars and educational initiatives that aim to develop the aesthetic sense of the general public. • Every event offers a unique opportunity to meet professionals in the field of gardening and landscape design, to develop new business relations and find out the newest trends in the field. Side events: ► workshops on landscaping architecture subjects; ► ikebana contests; ► flower arrangements and decorations demos; ► workshops on design: gardens and parks; ► seminars and conferences that will approach landscaping design subjects: cascades, fountains, rocks. www.expoflowers.ro
  9. 9. CONTACT PROJECT COORDINATOR Valentin IORDACHE Phone: +40 21 207.70.00 ext. 1112 Mobile: +40 758.837.725 Fax: +40 21 207.70.70 E-mail: valentin.iordache@romexpo.ro expoflowers@romexpo.ro SALES Olga GALBUR Phone: +40 21 207.70.00 ext. 1078 Mobile: +40 757.065.656 Fax: +40 21 207 70 70 E-mail: olga.galbur@romexpo.ro Andrei PARASCA Phone: +40 21 207.70.00 ext. 1188 Mobile: +40 749.071.405 Fax: +40 21 207 70 70 E-mail: andrei.parasca@romexpo.ro www.expoflowers.ro MARKETING Carmen DOBROVAT Phone: +40 21 207.70.00 ext. 1072 Mobile: +40 758 837 713 Fax: +40 21 207 70 70 E-mail: carmen.dobrovat@romexpo.ro PR & ADVERTISING Catalina MIHAI Phone: +40 21 207.70.00 ext. 1210 Mobile: +40 758 837 760 Fax: +40 21 207.70.70 E-mail: catalina.mihai@romexpo.ro

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