Maximising your LinkedIn profile.
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Maximising your LinkedIn profile.



Recruiters and HR professionals. Learn how to maximise your LinkedIn profile.

Recruiters and HR professionals. Learn how to maximise your LinkedIn profile.



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  • Worldwide Membership 120m+ professionals around the world as of August 4, 201126m+ members in Europe6m+ members in the UK2m+ members in France2m+ members in the Netherlands2m+ members in Italy1m+ members in the DACH region (Germany, Austria and Switzerland)1m+ members in Spain10m+ members in India4m+ members in Canada4m+ members in Brazil2m+ members in AustraliaAs of June 30, 2011 (the end of the second quarter), LinkedIn counts more than 6.5 million students and 9 million recent college graduates* around the world as members (*LinkedIn defines recent graduates as members who graduated between 2008 and 2011)
  • The linkedin learning centre is a great place to get a better understanding of what linkedin does and how you can make better use of the service.There are videos and really useful user guides.

Maximising your LinkedIn profile. Maximising your LinkedIn profile. Presentation Transcript

  • Discovery sessionOctober, 2011 1 Recruiting Solutions
  • Our missionConnect the world’s professionals to make them more productive and successful Recruiting Solutions 2
  • The value we bring to our members Identity Rolodex, Resume, Connect, find and be found Business Card LinkedIn Profile, Address Book, Search Insights Newspapers, Be great at what you do Trade Magazines, Events Homepage, LinkedIn Today, Groups Everywhere Work wherever our members work Desktop Mobile, APIs, Plug-Ins Recruiting Solutions 3
  • Huge global market opportunity in members 120M+ LinkedIn Members 640M+Worldwide Professionals3,300M+ Worldwide Workforce 1 LinkedIn members as of March 31, 2011 | 2 Source: International Planning & Research Recruiting Solutions 4
  • The Membership in the United Kingdom 1 6+M 6+M 2 Members in the UK 65% growth Y/Y 4 ~224M 2 2 Page Views a Month 1.22004 2005 2006 2007 2008 2009 2010 2011 LinkedIn Members in the UK (Millions) 1 Internal data as of March 31, 2011; 2 comScore data as of March 31, 2011 Recruiting Solutions 5
  • Members in the United Kingdom by Industry Recruiting Solutions 6
  • Leveraging LinkedIn for FREE Top tips Recruiting Solutions 7
  • Maximise your profile Clear & engaging Proposition ledClear achievements/responsibilities Recruiting Solutions LINKEDIN CONFIDENTIAL
  • Take control of your profile make your it publicVisit edit profile >> Click on change public profile settings >> Customise you URL Recruiting Solutions LINKEDIN CONFIDENTIAL
  • Grow your network  Organic growth  Connect with friends, peers, colleagues  Connect with new contacts as part of your follow up  Included a personal message  Check people you may know  For accelerated growth  Upload webmail address books  Browse connections contacts* BE AWARE – If you invite strangers to join your network and 9 respond with ‘do not know this person’ you will not be able use this invite mechanism Recruiting Solutions LINKEDIN CONFIDENTIAL
  • Connect with hiring managers Tap into their networksRecruiting Solutions LINKEDIN CONFIDENTIAL
  • Update your status LINKEDIN CONFIDENTIALRecruiting Solutions
  • Promote your company to the network Recruiting Solutions 13
  • Utilise groupsJoin many, participate in few, run one of your ownRecruiting Solutions LINKEDIN CONFIDENTIAL
  • Leverage the Q&A sectionRecruiting Solutions LINKEDIN CONFIDENTIAL
  • Join the debateRecruiting Solutions LINKEDIN CONFIDENTIAL
  • Leverage the skills sectionRecruiting Solutions LINKEDIN CONFIDENTIAL
  • Keep up to date, LinkedIn TODAY Recruiting Solutions LINKEDIN CONFIDENTIAL
  • Take advantage of our mobile platforms Information and business contacts at your finger tips on the go Recruiting Solutions 19
  • Other Great tools Recruiting Solutions 20
  • Resources Recruiting Solutions RecruitingSolutions
  • 5 things to do in the next 24 hours Maximise your profile Connect with colleagues (especially hiring managers) Add a public URL Commit to uploading your status regularly Join an alumni or networking group Recruiting Solutions LINKEDIN CONFIDENTIAL