1.
The E.G.O. Experience Promotion & Advertising
Local
Retail
Stores
E.G.O.
has
4
promotional
models
that
travels
and
assists
with
all
events.
The
director,
Mickayla
Johnson,
goes
to
the
popular
retail
stores
and
presents
The
E.G.O.
Experience
and
plans
a
day
where
E.G.O.
can
help
increase
the
revenue
for
the
store
and
promote
The
E.G.O.
Experience
at
the
same
time.
The
day
we
set
for
promotion,
each
model
comes
in
the
store
and
chooses
a
few
outfits
to
wear
throughout
the
day.
Once
each
outfit
is
approved
my
store
manager,
the
models
are
placed
in
windows
and
standing
on
different
platforms
while
posing
as
store
mannequins.
Depending
on
the
time
given
my
store
manager,
the
girls
rotate
and
switch
outfits
throughout
the
day.
This
has
always
been
an
attention
drawer
and
has
always
been
such
a
sales
success
for
each
store.
We
also
ask
local
stores
to
donate
their
latest
fashion
trends
to
be
previewed
on
the
runway
during
The
E.G.O.
Experience
Fashion
Show.
The
store
will
reopen
the
store
after
hours
to
welcome
models
and
help
with
styling
for
each
scene
in
the
runway
show
and
teach
models
how
to
pack
up
everything
after
fashion
show
has
ended.
Commercials
We
film
a
commercial
featuring
the
E.G.O.
models
and
create
flyers
for
the
event
that
we
post
on
The
E.G.O.
Experience
Facebook
and
website.
You
all
will
receive
the
commercial
and
flyers
to
post
on
social
media
as
well.
Auditions
Depending
on
the
number
of
girls,
we
can
host
auditions
for
those
who
would
like
to
participate
in
the
fashion
show
or
be
a
mannequin
at
the
fashion
stores.
Each
contestant
will
have
a
chance
to
walk
and
pose
to
get
placed
in
the
fashion
show
or
a
mannequin
position.
The
audition
is
lots
of
fun
and
is
a
way
for
girls
who
have
modeling
experience
show
off
what
they
know
and
for
those
who
don’t
get
a
peek
at
what
they
will
be
able
to
learn
during
camp.