Presented by Michael Martin of  The Growing Android Market
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. Android is a software stack for mobile devices that includes...
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. <ul><li>New Android apps are accelerating by more than 50% M...
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. The Growing Android Market Android Donut – Release 1.6 – Oct...
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. One Time $25 Registration Fee to submit unlimited apps No Su...
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. The Growing Android Market Android Applications
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. <ul><li>3 Tier Google Marketing Options for Android to Manuf...
Copyright © 2009 Internet Marketing Inc. All Rights Reserved. FREE Cyanogen Michael Martin SEO Director of Project Managem...
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Mobile Search Apps & Opportunities - Michael Martin - SMX East

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Mobile Search Apps & Opportunities from SMX East in New York City by Martin Michael of Internet Marketing Inc.

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Mobile Search Apps & Opportunities - Michael Martin - SMX East

  1. 1. Presented by Michael Martin of The Growing Android Market
  2. 2. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. Android is a software stack for mobile devices that includes an operating system, middleware and key applications Android is Open & Freely distributed – NO licensing fees Can be programmed in Java AND C/C++ components Can be coded on Windows, Mac, & Linux Operating Systems Can run multiple applications & have onscreen widgets Can run FLASH videos on updated versions Had MMS & Digital Compass about a year before the iPhone Forthcoming Text to Speech recognition with translations 40+ different Android phones in the next 6 months globally The Growing Android Market What is Android & How is it Different?
  3. 3. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. <ul><li>New Android apps are accelerating by more than 50% Month Over Month vs iPhone’s 30% </li></ul><ul><li>Approximately 15,000 Apps in The Android Market plus other free “markets” – 64% FREE </li></ul><ul><li>By 2010 an Android phone will be on every US carrier and most globally </li></ul><ul><li>Over 20 Android phone manufacturers including HTC, LG, Motorola, LG, Samsung, & Sony </li></ul><ul><li>The Android Market goes better with Donut </li></ul>The Growing Android Market Why Should You Think About Android?
  4. 4. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. The Growing Android Market Android Donut – Release 1.6 – October 2009
  5. 5. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. One Time $25 Registration Fee to submit unlimited apps No Submission Process (reviewed only by user complaints – approximately 1%) 24 Hour Buy & Try Return Policy Donut puts The Android Market interface on par w the App Store Paid Apps put on the forefront & sectionalized Soon to add PayPal, Credit Card & direct carrier billing w Checkout Listed in order of User Ratings Users regulate apps NOT Apple AT&T Google Google Voice – “There’s an app for that… on other phones” Jeff Sharkey Google Android Engineer The Growing Android Market Benefits of The Android Market
  6. 6. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. The Growing Android Market Android Applications
  7. 7. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. <ul><li>3 Tier Google Marketing Options for Android to Manufacturers & Carriers </li></ul><ul><li>Obligation Free Option </li></ul><ul><ul><li>Free version of Android to be included with any applications except those from Google. </li></ul></ul><ul><li>Distribution Option </li></ul><ul><ul><li>Manufacturer signs a distribution agreement to include Google applications such YouTube, GMail, GTalk, etc. </li></ul></ul><ul><li>Google Experience Option </li></ul><ul><ul><li>Allowed to use the Google logo but the carrier can NOT censor any application in The Android Market </li></ul></ul><ul><li>Google has only until recently enforced this on independent developers who provide Android MODS or modifications publicly which include Google applications. </li></ul>The Growing Android Market Google Marketing Tie-In to Android
  8. 8. Copyright © 2009 Internet Marketing Inc. All Rights Reserved. FREE Cyanogen Michael Martin SEO Director of Project Management at Twitter: GoogleAndBlog Android Blog: http://www.GoogleAndBlog/
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