Integrating External     Content in    Blackboard      Michael Anderson      Assistant Director  University of Texas Syste...
Why Use External Content? High-quality and diverse usually beyond the  means of institutions Multi-modal learning experi...
Where to begin: Selecting ContentWhat kind of content would add value?   Multi-modal or media-rich presentations   Simul...
Wide Range of SourcesCommercial Sources Print publishers (course cartridges) Course vendors (Thinkwell, SIRIUS/McGraw-Hi...
Sources: CommercialPrint Publishers     Vetted high-quality content (confidence in      editorial quality saves time)    ...
Sources: CommercialCourse Vendors (i.e., Thinkwell)   Vetted high-quality content (confidence in     editorial quality sa...
Sources: Commercial Supplement Providers (i.e., Curriculum Pathways,  United Streaming)     Vetted, permissioned content ...
Sources: Non-Profits & OERsCourse and Content Developers (i.e., NROC,  MIT-OCW, SOFIA)   Vetted content at affordable pri...
Sources: Non-Profit OrganizationsLearning Object Repositories & Referatories (LORs)    Low cost or gratis access to conte...
Strategies for Evaluating OnlineContentDoes the content and technology fit the design   philosophy of the online program? ...
Strategies for Evaluating OnlineContentIs it easy for instructors to use?      Transparent technology      Technology su...
Strategies for Evaluating OnlineContentIs it easy to use for students?      Quality directions for using the content     ...
External Content:A Decision-Making                     Do I want to use     No     Continue building       Model         3...
Augment existing               Replace existing                          Start with all      content                      ...
Augment existing           Replace existing                Start with all         content                    content      ...
Quality Quality                                                                          PublishStandards                E...
www.thinkwell.com
www.wisc-online.com
lor.theorangegrove.org
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External Resources

  1. 1. Integrating External Content in Blackboard Michael Anderson Assistant Director University of Texas System TeleCampus
  2. 2. Why Use External Content? High-quality and diverse usually beyond the means of institutions Multi-modal learning experiences for students Allows instructor to focus on designing the learning experience Saves time and money You wouldn’t write a textbook would you?
  3. 3. Where to begin: Selecting ContentWhat kind of content would add value?  Multi-modal or media-rich presentations  Simulations and interactivityand is appropriate?  Academic Integrity  Bandwidth and Accessibility  Support and Reliability  Design and Usability  Rights of Use  CostsWhat content would help achieve course goals and learning outcomes?
  4. 4. Wide Range of SourcesCommercial Sources Print publishers (course cartridges) Course vendors (Thinkwell, SIRIUS/McGraw-Hill) Supplement providers (WebAssign, Curriculum Pathways)Non-Profit & OER Sources Courses (NROC, MIT-OCW, CMU-OLI, SOFIA) Repositories (Wisconsin) Referatories (MERLOT)Institutions and Colleagues Communities of Practice (TLT Groups) Local Initiatives (Orange Grove, SCORE)
  5. 5. Sources: CommercialPrint Publishers  Vetted high-quality content (confidence in editorial quality saves time)  More costly, per student charges  Textbook specific materials usually provided as course cartridges at fee to students  Often lacks media-rich content  Lack of flexibility for instructor customization and hosting
  6. 6. Sources: CommercialCourse Vendors (i.e., Thinkwell)  Vetted high-quality content (confidence in editorial quality saves time)  More costly, per student charges  Services in addition to courses  Lack of flexibility for instructor customization and hosting
  7. 7. Sources: Commercial Supplement Providers (i.e., Curriculum Pathways, United Streaming)  Vetted, permissioned content  Search and choose  Flexibility to download (United Streaming) or access in hosted environment (CP)  Breadth of coverage  Transaction model for the content (license, statewide purchase, student purchase, etc.)
  8. 8. Sources: Non-Profits & OERsCourse and Content Developers (i.e., NROC, MIT-OCW, SOFIA)  Vetted content at affordable prices  Some sources require additional review  Flexibility for customization and hosting  Inclusion of media-rich, multi-modal content varies significantly  Commitment and funding  Educational non-profits provide balance between vetted content, flexibility and cost
  9. 9. Sources: Non-Profit OrganizationsLearning Object Repositories & Referatories (LORs)  Low cost or gratis access to content  Contributed by dedicated academics  Academic integrity, but single perspective  Flexibility varies significantly (format of the content)  Usually not vetted (uneven quality)  Usually requires time commitment to visit to multiple sources  Technology incompatibilities
  10. 10. Strategies for Evaluating OnlineContentDoes the content and technology fit the design philosophy of the online program?  Objectives and outcomes  Instructional design philosophy  Flexibility to fit within the course format  Institutional branding  Transparency  Development process
  11. 11. Strategies for Evaluating OnlineContentIs it easy for instructors to use?  Transparent technology  Technology support staff and training  Instructional design staff and training  Support and feedback loop with the developer
  12. 12. Strategies for Evaluating OnlineContentIs it easy to use for students?  Quality directions for using the content  Transparent navigation and access  Transparent technology  Appropriate bandwidth  Is any additional help desk support required and how does that affect student success?
  13. 13. External Content:A Decision-Making Do I want to use No Continue building Model 3rd party content? course on my own Solo Yes New Replace Augment Time and Cost How do I plan to use the content? Augment existing Replace existing Start with all content content new content
  14. 14. Augment existing Replace existing Start with all content content new contentThe Ecology ofExternal Content What sources do I want to use? Community of Repositories/ Publishers & Practice referatories non-profits Publish CoP Reposi Reposi CoP Publish Time Cost Time
  15. 15. Augment existing Replace existing Start with all content content new content What computer-aidedPedagogical strategies do I want to utilize? Strategy terminology research design theoriesVocabulary Access Video Lab Podcast practice to tools cases simulation PBL VR Game
  16. 16. Quality Quality PublishStandards Evaluate search results CoP Reposi Design Integration Technical Integration flexibility reliability • Color • Linked location • Editing/CMS • Embedded location • Navigation • IP/storage • Detachable/target • SCORM • Plug-ins • Support Implementation
  17. 17. www.thinkwell.com
  18. 18. www.wisc-online.com
  19. 19. lor.theorangegrove.org
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