Michelle Merritt's Independent Marketing Communications Management Portfolio


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Innovative, successful communications and management consulting services through strategic content development that is on-message and achieves promotional communications goals for businesses, educational and nonprofit organizations; including brand strategy, cause-related marketing, social marketing and integrated marketing communications that meet or exceed program, project and promotional goals.

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Michelle Merritt's Independent Marketing Communications Management Portfolio

  1. 1. Michelle MerrittPortfolio
  2. 2. PortfolioContents• Charles H. Wright Museum of African American History• Detroit Department of Health & Wellness Promotion• Marketing Communications, Brand Architecture and Event Consulting• Letters of Recommendation
  3. 3. Charles H. Wright Museumof African American HistoryFord Freedom Awards1998 inaugural through 2000Event production lead for ceremonieshonoring Mayor Coleman A. Young &Ambassador Andrew Young, Sammy Davis,Jr. & Gregory Hines, Langston Hughes &Dr. Sonia Sanchez.The two-day event included a gala, scholar’slecture and reception (at the Detroit OperaHouse), an essay contest and WXZY-7 and FordMotor Co. television productions.
  4. 4. 1998Mayor YoungAmbassador Young
  5. 5. 1999Sammy Davis, Jr.Gregory Hines
  6. 6. More Davis & Hines Introducing my daughter, Kamila to Mr. Davis’ daughter, Diane, at the scholar’s lecture.
  7. 7. 2000Langston HughesSonia Sanchez
  8. 8. African World Festival2000AWF is known,internationally,as one of thecountry’s largestoutdoor, cultural,“edutainment”celebrations.• Served as chair of the Logistics Committee.• Developed event’s first fraud-proof credentialing system for all staff, volunteers, vendors and contractors.
  9. 9. African World Festival2001• Produced the first AWF kick-off reception fashion show.• Managed crew, contractors and was also the festival entertainers’ liaison.
  10. 10. Dr. Charles H. WrightAwards for ExcellenceProduced first community awards event hosted by formerWKBD-50 news anchor, Amyre Makupson.Honoring:• Mrs. Shirley Woodson for Arts in Education• The Hon. Craig S. Strong for Community Activism• The Barbara Ann Karmanos Cancer Institute for Health Advocacy accepted by Dr. William P. Peters• Mrs. Mildred Pitts for Volunteerism
  11. 11. Dr. Charles H. WrightAwards for Excellence
  12. 12. Recognitionfor producing the Museum’s firstDetroit Mason s’ Family Day Membership Drive and Parade
  13. 13. Detroit Department ofHealth & Wellness PromotionRevitalizedFamilyPlanningeducation,outreach andcommunicationprogram andensuredcompliancewith State ofMichiganrequirements.
  14. 14. Detroit Department ofHealth & Wellness Promotion Flyer design Workshop presenter Marketing consulting Conference planning committee member
  15. 15. National ConferencePresentation
  16. 16. Marketing Communications andEvent Consulting
  17. 17. Marketing Communications, Brandand Event Consulting Additional clients include: Art Reflections Be Amazed! Events Jo’s Gallery of Art Sharrone Collection (See her designs and tribute at: http://photos.fuzzytek.com/Fashion/Sharrone-Collection-Fashion-In.)
  18. 18. Letter of Recommendation
  19. 19. Letter of Recommendation
  20. 20. Letter of Recommendation
  21. 21. Thank you for your time andconsideration in the review of some of my work and accomplishments. Michelle Merritt