9.13.11 CHSOCM Tweetchat Transcript

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Transcript from 9/13/11 church social media chat on Twitter. Focus on social policies.

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9.13.11 CHSOCM Tweetchat Transcript

  1. 1. Tuesday, September 13, 2011Note Data and transcript from HashTracking.com. #CHSOCM HashTracking.com Report466 tweets generated 1,774,965 impressions, reaching an audience of 83,629 followers within the past24 hours| Generated Tue Sep 13 2011 22:16:13 GMT-0400 (Eastern Daylight Time)Top 10 by number of impressions Top 10 by number of tweets 1. paulsteinbrueck: 1,156,703 1. meredithgould: 55 2. drothamel: 220,266 2. asacredrebel: 42 3. meredithgould: 208,670 3. chsocm: 37 4. denise205: 28,056 4. sm4faith: 34 5. youravgpastor: 25,494 5. paulsteinbrueck: 31 6. rampracer: 24,717 6. mgoins: 31 7. mgoins: 15,252 7. drothamel: 27 8. chsocm: 12,210 8. denise205: 24 9. tsudo: 10,851 9. klamach: 18 10. rev_david: 7,290 10. revweb: 16 1
  2. 2. Chsocm:Good evening everyone & welcome to our weekly church & social media (#chsocm) chat, especially thosejoining for the first time.If youre new, try using the Tweetchat platform, which automagically adds the hashtag.asacredrebel:Welcome!Chsocm:If this is your first tweetchat ever, please do not get discouraged by the pace!A transcript will be available in 2 forms by tomorrow morning here: http://bit.ly/pTDoAbRevWeb:@bfelice Glad youre here. Hope you find it helpful, fun and a community builder for you.Chsocm:We’ll get started in a minute with self-introductions, but as ever, we start with prayer. Or maybe well justuse @edkay77s "Yay!"rampracer:RT @ A transcript will be available in 2 forms by tomorrow morning here: http://bit.ly/pTDoAbChsocm:Let us pray:Almighty & merciful God, we rejoice in your abiding presence everywhere & your mercy at all times.We give thanks for this & every opportunity to share experience & inquiry anchored in faith.edkay77:Amen!bfelice:@revweb @mgoins @sm4faith ty tyChsocm:We ask your Holy Spirit to inspire tonight’s conversation & guide us as we move forward in love & service.Amen.RevWeb:Amen!drothamel:Amen. 2
  3. 3. Chsocm:Next up: self-introductions. In addition to your church affiliation, please let everyone how you currently usesocial mediayouravgpastor:Amen!theologybird:Hello! Episcopalian, Twitter, FB, some other dabbling...cephasmedia:Laura Toepfer, Episcopal priest and social media consultant.klamach:amen! Chris Lawrence, St Peters Salem, blogger/tweeter/fb-ERChsocm:moderating this chat @meredithgould, sociologist, author, keen on using social media to build community,also active in #hcsmRevWeb:#Episcopal priest in Baltimore using SM for #evangelism, networking, community building & weddingplans. #3xCharmChsocm:We will assume tweets during this chat yours & do not represent your church or organizationmgoins:Meredith Goins, librarian, volunteer at New Providence Presbyterian in Maryville, TNbfelice:episcopalian. wearer of many hats including communications cap.klamach:and Episcopalian (Anglo-catholic)Chsocm:Kindly remember that we’re here to share with & support one another. Please use DM or email to pitchproducts/servicesmgoins:Use sm for collection development (ie books to buy, links to use!) and to share news and updates.mgoins:@meredithgould Right back attcha Mere!mnplatypus:Im Angela, communication secretary in a large ELCA congregation in west metro Minneapolis, Minnesota 3
  4. 4. Denise205:I work in Catholic publishing on Web content. Live near Chicago.rev_david:David. #ELCA pastor breathing smoke in Texas. Lurking while in a meeting in the synod office.klamach:Perfect! RT @ We will assume tweets during this chat yours & do not represent your church ororganizationmgoins:@rev_david Glad you can join us!@meredithgould:@rev_david Read your blog post about the heat in TX & the pic of the ground was parching #ELCAdrothamel:@rev_david Good use of meeting time. ;-)Chsocm:Great to see regulars and some new folks!paulsteinbrueck:@drothamel @rev_david LOL!Chsocm:Tonight we’re chatting about social media policies. Some issues & examples available on our blog:http://tinyurl.com/3v5u2r9youravgpastor:Why wouldnt the ELCA want to have their views represented by Joe Smith???mgoins:Oops, child up. Back in a few.asacredrebel:Jerry ELCA pastor just getting out of Bible study...Denise205:I didnt do my pre-reading, but will jump in as makes sense. I hope you do too!Denise205:@asacredrebel Welcome!Chsocm:T1 Whats your current experience with developing & establishing a social media policy for yourchurch/faith-based organization?rev_david:@youravgpastor I have a hard enough time just speaking for myself :-) 4
  5. 5. @meredithgould:RT T1 Whats your current experience with developing & establishing a social media policy for yrchurch/faith-based organization?Denise205:@sm4faith Well, it was available for those who wanted to read it ahead of time. Beauty is its referenced forlater reading too!@meredithgould:@sm4faith Not to worry, you dont need to have read up on this in advance!sm4faith:t1 varied - policy at one church - find good people and trust their judgementdrothamel:T1: As of right now, my church doesnt have an official SM policy. Im using the @mnplatypus strategy fornow.edkay77:T1 I havent had experience doing one, but would be looking to develop something as a model for otherchurchesasacredrebel:T1 - it is like beating my head against a brick wall as social media is not neededklamach:@csalafia you should follow the chat and contribute!youravgpastor:I have nothing as of yet. #shame #guilt@meredithgould:@sm4faith Yipes! Every post? Who reviewed and approved? How long did THAT take??theologybird:MT @edkay77: T1 I havent had experience doing one, but would be looking to develop something //me toopaulsteinbrueck:T1: I dont believe a social media policy is needed 4 my church or company. :)sm4faith:@youravgpastor No shame - its another way of talking - you have a talking policy?mgoins:T1: No policy yet - introducing church admin to sm on Friday (yikes!)theologybird:RT @asacredrebel: T1 - it is like beating my head against a brick wall as social media is not needed //andor evil 5
  6. 6. asacredrebel:@meredithgould @sm4faith Sounds like a full time position....drothamel:T1 also begs the question, "do you have a evangelism policy or a marketing policy, or stewardshippolicy?"sm4faith:@meredithgould @sm4faith The every post situation is new - will loosen as they grow accustomed@meredithgould:@sm4faith Or exhausted!@meredithgould:RT @drothamel: T1 also begs the question, "do you have a evangelism policy or a marketing policy, orstewardship policy?"paulsteinbrueck:RT @ T1 Whats ur current experience with developing & establishing a social media policy for yourchurch/faith-based org?drothamel:T1: Having a "policy" is FAR less important than having a plan/strategy.paulsteinbrueck:RT @drothamel: T1 also begs the question, "do you have a evangelism policy or a marketing policy, orstewardship policy?"sm4faith:MT @drothamel: T1: Having a "policy" is FAR less important than having a plan/strategy.youravgpastor:RT @drothamel: T1: Having a "policy" is FAR less important than having a plan/strategy.Chsocm:T1a: What’s your greatest concern about such policies?mgoins:@drothamel Policy leads to plan?sm4faith:@mgoins Say more, because I dont see where youre coming from yet.drothamel:@mgoins I think those things are more appropriately classified as plan/strategy, rather than policy.rev_david:T1ish - A SocMed strategy should be less about "policing" and more about empowering 6
  7. 7. Denise205:@mgoins Good luck!paulsteinbrueck:RT @rev_david: T1ish - A SocMed strategy should be less about "policing" and more about empowering //Yes!sm4faith:t1a depends on what kind of church organisation and purpose of using SMmgoins:@paulsteinbrueck Policy allows committees to implement plan. Policy is first step!asacredrebel:T1ish - A SocMed strategy should be less about "policing" and more about empowering @rev_david//AMENmgoins:@Denise205 Thank you. You have all made this possible, while allowing me to grow too!mirgray:@sm4faith We dont have a speaking policy but some training in healthy evangelism isnt a bad thing.drothamel:RT @rev_david: T1ish - A SocMed strategy should be less about "policing" and more about empoweringrampracer:RT @rev_david: T1ish - A SocMed strategy should be less about "policing" and more about empoweringyouravgpastor:RT @drothamel: RT @rev_david: T1ish - A SocMed strategy should be less about "policing" and more aboutempoweringDenise205:@mgoins Be sure to let us know how Friday goes!mgoins:@paulsteinbrueck Actually, both.asacredrebel:T1 - Policy could get in the way of ministry that needs to be done. Did Jesus have a policy for the way thedisciples acted?sm4faith:if use of sm represents key officials in the church, policy more important - a different role 7
  8. 8. bfelice:In MO, interesting back and forth over SM (facebook) policy for teachers between legislature and courts.http://is.gd/pVEHulmnplatypus:I guess what I mean is not worry that someone will come in and spam everyone (on church acct) and undomy hard workmirgray:Does "guidelines" work better than "policy"?T @ Generally speaking, "policies" are used to restrict, ratherthan enable...edwardjensen:Looking forward to following the feed tonight. Good questions and exchange being had.sm4faith:Also where you have a team of say 11 people using one sm handle, guidelines can give confidence thatyoure doing it rightdrothamel:@asacredrebel I think Jesus policies were pretty good: Love God. Love your neighbor. Those work for SM,too. :-)asacredrebel:@sm4faith would not this be handled differently by the people. I do not tweet everything I want to becauseof the role I fillmgoins:@sm4faith Agree completely. Helps define tone.sm4faith:working with public policy in schools, there are thou shalt and thou shalt not policies 1/2asacredrebel:@drothamel AMEN that is true, but were those policies or a way of life?rev_david:The risk we run is micro-managing / over-managing, which is the best way to kill any ministrysm4faith:"shalt not" policies can enable more - if not on list its ok - your call! 2/2@meredithgould:RT @rev_david: The risk we run is micro-managing / over-managing, which is the best way to kill anyministrymirgray:Is it Sojourners that explains their guidelines with biblical text and plain language explanation? 8
  9. 9. mnplatypus:SM is a moving target - subject to change / innovationtheologybird:@rev_david The other edge of the risk is neglect and equally dangerous.drothamel:@asacredrebel those are a way of life, no doubt. But managers need policies to justify existence, so Imwilling to concede those.edkay77:MT @asacredrebel T1 - Policy could get in the way // Could also save an org/ch from a gaffe from ppl whomean well but dont do wellChsocm:T1b Whats your best hope for these policies or guidelines?asacredrebel:@drothamel I can agree with that.sm4faith:a lot of our church social media ventures are about as autonymous as a cell group - do they have policies?tsudo: If a team is given adequate education & vision then policies arent often needed. As @rev_david said trustthe whopaulsteinbrueck:@asacredrebel Theres a huge diff b/w what ppl do thru a churchs official sm profiles & their own personalprofiles.mirgray:Does multiple voices on one account work or better to have main account rt so people know whose talking?asacredrebel:@edkay77 absolutely! It is a double edged sword. One that should be handled delicately, but not playedwith!RevWeb:T1b That guidelines will help protect & model good SM use for young people.edkay77:RT @sm4faith where you have a team of say 11 people using one sm handle, guidelines can give confidencethat youre doing it rightsm4faith:@mirgray Depends on ministry concerned.asacredrebel:T1b - that they do not hinder, but empower. They do not get in the way, but support 9
  10. 10. @meredithgould:@mirgray If its an orgs account, the voice should be unified even if one person is repping the orgpaulsteinbrueck:T1b: my best hope for sm policies is that they go away. :Pklamach:RT @meredithgould: @mirgray If its an orgs account, the voice should be unified even if one person isrepping the org@meredithgould:RT @paulsteinbrueck: T1b: my best hope for sm policies is that they go away. :P LOLOLdrothamel:RT @asacredrebel: T1b - that they do not hinder, but empower. They do not get in the way, but support.rampracer:RT @ T1b Whats your best hope for these policies or guidelines?sm4faith:RT @paulsteinbrueck: T1b: my best hope for sm policies is that they go away. :P < LOL! Love it :)tsudo:T1b To create mindfulness & process that doesnt rely on a single persontheologybird:RT @tsudo: T1b To create mindfulness & process that doesnt rely on a single person@meredithgould:I advocate a social anarchist theory of orgs: keep structure when it works, ditch it when it stops working.Policies, too.asacredrebel:RT @tsudo: T1b To create mindfulness & process that doesnt rely on a single person //relying on oneperson could be a problemsm4faith:I dont actually like unified voices, I like a generous variety of viewpoints. Too much unity suggests cult.asacredrebel:@meredithgould Absolutely. That is the way to go and be and do!mirgray:T1b To show diversity & help seekers feel they could belong. To avoid burnout by empowering. To showwe love w/o being clones.RevWeb:RT @sm4faith: I dont actually like unified voices, I like a generous variety of viewpoints. Too much unitysuggests cult. 10
  11. 11. youravgpastor:At this point Im in such a redevelopment process that policies seem counterproductive.asacredrebel:@Denise205 which may not seem to be unified voices, in a blog setting.paulsteinbrueck:Just to clarify, an official sm strategy is hugely important. A policy for personal sm use not so much.sm4faith:MT @mirgray: T1b To show diversity & help seekers feel they could belong. ... To show we love w/o beingclones. < agreemgoins:Policies can be required by churchs polity. Such is life. Not a bad thing, just a part of the process.mirgray:+ 1 RT @Denise205 Good point: remember that social media includes blogs as well as FB, Twitter,YouTubeChsocm:Does the social media platform matter relative to "unified voices"?Denise205:@asacredrebel and I find no problem with thatrampracer:RT @ Does the social media platform matter relative to "unified voices"?ZemaIsAGal:RT @DMAUB: "@drothamel: about to hop on the chat while listening to that new @DMAUB album.#winning"youravgpastor:Hey quick aside folks, anyone satisfied w/ a twitter app on iPad that works well w/ these chats???drothamel:When I think "unified voice" I think more in terms of style than content.RchrdBott:Pastoral call... missed the first half. Hi, all!asacredrebel:@RchrdBott welcome!Denise205:@RchrdBott Hello!@meredithgould:For organizational/diocesan Twitter accts I like to see initials used to indicate who is tweeting. 11
  12. 12. asacredrebel:yes. No. Maybe!smshepherds:Each SM platform requires its own nuance. Its clunky to cotag on FB. Easy to cite different authors onblogs.Denise205:RT @paulsteinbrueck: Yes, unity in purpose is important. Unity in personality is not..klamach:No. I reject diversity for every context. I reject diversity of opinion if it runs against a churchs missionstatement.mgoins:@meredithgould Agreed! This is common across the mktg spectrum.rev_david:Spirit works best among people empowered & trusted to use their gifts.bfelice:@meredithgould really depends on the message...some msgs from judicatories are from the org not thepersondrothamel:@meredithgould Ive used organizational accts. where we did that. such as," /dr or ^dr."rampracer:@youravgpastor really like Hootsuite appsm4faith:RT @rev_david: Spirit works best among people empowered & trusted to use their gifts.scottagunn:@meredithgould Why do you like initials? Shouldnt "corp" voice prevail over individual?paulsteinbrueck:@asacredrebel Im not sure I follow. Can you clarify?@meredithgould:@scottagunn Depends on how acct is being used. Initials could show an active, vibrant staff.RchrdBott:@meredithgould I agree. Initials help us understand that our voice is made up of many voices - and realpeople.smshepherds: 12
  13. 13. Great point re: SM in ministry. RT @paulsteinbrueck: Yes, unity in purpose is important. Unity inpersonality is not..RockingReverend:RT @rev_david: Spirit works best among people empowered & trusted to use their gifts.asacredrebel:@paulsteinbrueck if a group of bloggers write about the same topic but disagree are they not unified by theblog they share?drothamel:@meredithgould initials also enable us to appropriately assign the spelling/grammatical errors. :-DRevWeb:@scottagunn @meredithgould I notice AP and NYT use initials when posting on corp acct. Different thothan diocese w/a msg.mgoins:@RchrdBott @meredithgould Having edu staff, youth staff, pastoral care staff all on same feed can beawesome!@meredithgould:@drothamel Indeed! Grammar Police: To Serve and Correct!!mirgray:Like bible studies I prefer to hear many viewpoints if tone remains respectful. So only some topics / issuesneed policy.smshepherds:If pastoral staff and chuch communicators are allowed to disagree IRL, why not online?@meredithgould:@smshepherds They/we are allowed to disagree IRL?asacredrebel:@klamach how would you deal with someone saying that?Chsocm:T2 How might the church & faith-based organizations benefit from establishing social media policies?mgoins:@drothamel @meredithgould The way Im typing tonight, I need your red pen!Denise205:@meredithgould @drothamel Do the grammar police really approve puns?scottagunn:@RevWeb @meredithgould Ok. Tricky to get indiv/corp balance rightpaulsteinbrueck: 13
  14. 14. RT @ T2 How might the church & faith-based organizations benefit from establishing social media policies?mgoins:@meredithgould Measurement, purpose/mission, audience.@meredithgould:@scottagunn Very tricky, which is why it might have to be different for different platformssm4faith:we give people ministry roles because we trust them and sometimes they stuff up - in real life and online -no differencedrothamel:@Denise205 @meredithgould puns are like donuts for the grammar police!RevWeb:T2 Guidelines give multiple posters framework. No flying blind. Helps those reading/ing comments.asacredrebel:T2 Clarity of MissionDenise205:@drothamel @meredithgould Ill have to keep that one in mind! :)paulsteinbrueck:If by smn policy, were talking a/b official sm strategy, it provides unity, clarity of purpose.drothamel:T2: Guidelines can provide organization/structure for orgs. who have many voices to manage.sm4faith:t2 may help people new to the medium to get a feel for how they could best contributeasacredrebel:T2 are these policies things that are written? or is it an understanding with a gate keeper?smshepherds:If a church wouldnt neglect a policy on doctrine or background checks for nursery workers, they shouldntneglect a social policy.theologybird:RT @sm4faith: t2 may help people new to the medium to get a feel for how they could best contributeRevWeb:T2 Just a thought. Do policies stifle the Spirit?klamach:@asacredrebel :-) I am learning!mnplatypus: 14
  15. 15. Must get home, will catch up via transcript in the AMmgoins:T2: Who, what, when, where, why and how you engage (WWWWH)asacredrebel:@smshepherds were suppose to do background checks on nursery workers!!! ;)skenow:Just joining the chat - thanks for saving me a seat, !@meredithgould:@skenow And its in the front pew...youre the only one sitting there!mgoins:@RevWeb Only if theyre so detailed that there is no room for discussion or revision.@meredithgould:its...I meant its not itspaulsteinbrueck:@skenow Welcome Steve!skenow:@meredithgould Yes! The front is the best!@meredithgould:@EmilySO Welcome!Denise205:@RevWeb The Spirit can work through anything...policies or notmgoins:@meredithgould @skenow Im a 3rd pew from front kinda gal (keeps me out of trouble) You an sit with me;-)Chsocm:Topic 3...lets squeeze another in during our final 10 minutes...asacredrebel:@RevWeb the Spirit works in spite of us and will work in spite of a policy...Chsocm:T3 Rather than re-invent the wheel, any industries/sectors from which churches might adopt/adapt socialmedia guidelines?@meredithgould: 15
  16. 16. @Denise205 LOLmirgray:Bad policies, probably yes. RT @ T2 Just a thought. Do policies stifle the Spirit?@meredithgould:Big shock: I was always a back row wiseacre type.skenow:RT @ Rather than re-invent the wheel, any industries/sectors from which churches might adopt/adaptsocial media guidelines?mgoins:T3: non-profit sm has some great stuff out there. And believe it or not, fundraisers have some amazing smpolicies as well.@meredithgould:RT @ T3 Rather than re-invent the wheel, any industries/sectors from which churches might adopt/adaptguidelines?@meredithgould:@paulsteinbrueck Official policiesasacredrebel:@mgoins do you have any examples you can share?sm4faith:I think sm are very fluid, our understanding of how they can be missional is fluid, and policy must thereforealso be fluidEmilySO:Agreed - Id like to see some too. RT @asacredrebel: @mgoins do you have any examples you can share?bfelice:edu npo SM policies worth a look seeskenow:@EmilySO I would say Best Buy is an anomaly - most corporates policies fall into the "Thou shalt not"categorymgoins:@asacredrebel You just read my mind: http://bit.ly/benJoeasacredrebel:@sm4faith like the waters of baptism?!EmilySO:@skenow Very true. I was very fortunate to spend some time on the BBY team - so I am "spoiled"mirgray: 16
  17. 17. +1 RT @ T3: non-profit sm has some great stuff out there. And believe it or not, fundraisers have someamazing sm policies as well.sm4faith:If a church adopts a business sm policy, how can that work? Our goals are very different@meredithgould:@sm4faith Not if the organization/biz is mission-based (e.g., hospital)bfelice:maybe of interest: secular http://bit.ly/paee8P church/judicatory: http://bit.ly/rhiMoNsm4faith:@meredithgould depends on the hospital!@meredithgould:@sm4faith True!paulsteinbrueck:I would think wed want to look to orgs that have a lot of volunteers & engage them in social media.@meredithgould:RT @paulsteinbrueck: I would think wed want to look to orgs that have a lot of volunteers & engage themin social media.asacredrebel:@sm4faith also depends on the congregation! Some of them are run like a businessmirgray:I would disagree. Good ones focus "shalls". MT @skenow @EmilySO Most corporates policies fall into the"Thou shalt not" categorynaaho:sorry I had to miss this week. Looking forward to transcript!sm4faith:Ok looking at one someone just shared, policy must not be illegal!skenow:Heres a database of social media policies http://ow.ly/6tGlJmgoins:Another example of sm policies can be seen at: http://socialmediagovernance.com/policies.phpmgoins:@asacredrebel Ah the joy of being a librarian... meeting info needs!mattkinsi:Im the social media coordinator for @uuca - weve got one too. Ill work on making it public.mgoins: 17
  18. 18. @skenow Excellent link! You and I are on the same wavelength my friend.theologybird:RT @skenow: Heres a database of social media policies http://ow.ly/6tGlJChsocm:T3a Any guideline that might cross (so to speak) all denominations?mirgray:@sm4faith Initial goal is same - engage more people. What happens after is different.bfelice:love all the links!asacredrebel:RT @ T3a Any guideline that might cross (so to speak) all denominations?skenow:@mgoins ;-)paulsteinbrueck:T3: Always be thinking... what would Jesus tweet?Chsocm:Yet another great chat. Would you believe were coming up on the hour in a few minutes?sm4faith:One of the links suggested a personal and a church facebook account - that is against FBs Terms.csalafia:RT @paulsteinbrueck: T3: Always be thinking... what would Jesus tweet?paulsteinbrueck:@meredithgould Yes and "Get thee behind me Satan!"mattkinsi:T3 - Dont tweet/etc. anything you wouldnt want a first time visitor to see/hear when they walk throughthe door.drothamel:T3: Love God. Love your neighbor. Do those, and youll be just fine.asacredrebel:@paulsteinbrueck and I always thought that was What Would Judas Tweet...Denise205: 18
  19. 19. RT @drothamel: T3: Love God. Love your neighbor. Do those, and youll be just fine.RevWeb:Amen to that! RT @drothamel: T3: Love God. Love your neighbor. Do those, and youll be just fine.mgoins:@meredithgould WWGT - Im totally using that...Chsocm:Love God. Love your neighbor...and with that, well conclude with this prayer from Complineskenow:@mirgray @EmilySO That is true, my point is most corporate social media policies are not goodDenise205:Thanks for moderating another fast-moving chat!Chscom:Keep watch, dear Lord, with those who work or watch or weep this night & give your angels charge overthose who sleep. 19

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