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Fleuroselect 27 09-2011
 

Fleuroselect 27 09-2011

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    Fleuroselect 27 09-2011 Fleuroselect 27 09-2011 Presentation Transcript

    • Dare to Share 2nd International Home Garden Conference 27 september 2011 Leiden The Power of Social Media
    • From local to National Just because I can …
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    • Facebook 1850
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    • Twitter
      • Always Connected
      • Fast
      • News
      • Sharing Knowledge
    • Personal or Corporate branding
    • It is fun!
    • KLM
    • Media
    • Crowdsourcing and Cocreation
    • Crowdsourcing
    •  
    • Cocreation
    • Push Versus Pull
    • From Transactions to Relations
    • Van Transacties Naar Relaties Likeability Factor!
    • Van Transactie Naar Relatie Consumers do not believe your commercial message anymore
    • Twosé, 430 bottles in 8 hours
    • It’s always starting with a tweet
    • Revenues
    • Offline and Online Bricks and Clicks
    • monitoring
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    • MARKETINGP ’ S Traditional versus Social Media
      • PLACE  PASSION
      • PRICE  PERSON PRODUCT  PROFILING PROMOTION  PUBLICITY
    • Start Today!
      • You are the director of your own tweets.
      • Social Media only works for you when you act social.
      • You seed what you sow.
      • Join the Thank You Economy
    • The Book
    • Dare to Share
      • VERGEET DOELGROEPEN FORMULEREN, DIE VINDEN JOU WEL