Social media campaigns portfolio


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Social media campaigns portfolio

  1. 1. Social media campaigns portfolio<br /><br />
  2. 2. Invite and Win an internship competition<br />
  3. 3. Invite and Win and internship competition<br />A creative contest that was to test the participants on their social media/digital marketing skills<br />The big idea was ‘Why win and Ipod, when you can win and internship’<br />The winners were called in for interviews and selected as social media interns<br />
  4. 4. Super brand manager campaign launch<br />
  5. 5. Super brand manager campaign launch<br />People were invited to apply for the post of Super brand manager for<br />The automated response for the cvs mailed in was set as- “Thank you for showing interest in joining the forces of super brandmanagers in the fight against bad marketing strategies.And it is through your resume that we can feel the force within you-farewell, chosen one!Regards,Legion of Super brand managers”<br />The campaign was launched to arouse the interest of the students and professionals all over the digital domain<br />
  6. 6. Super brand manager Comics<br />A fictional character designed and scripted in episodes to comment on the various advertisements and marketing campaigns<br />Super brand manager’s approach is very humorous and revolves around spoofs of major advertising campaigns<br />The campaign was specifically launched to connect with the ‘young’ marketing majors<br />
  7. 7. Habib oils Spoof<br />
  8. 8. Vital tea spoof<br />
  9. 9. Sooper biscuits Spoof<br />
  10. 10. Chaika-<br />
  11. 11. Digi Brand ambassadors campaign<br />
  12. 12. Digi brand ambassadors<br />5 marketing majors selected from various business schools across Karachi to promote on social media <br />The students were given the complete freedom to launch viral marketing campaigns working as a team.<br />The team had to achieve a target of 5000 fans in 30 days<br />
  13. 13. Digi ambassadormotivations<br />
  14. 14. Campaign highlights<br />
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  19. 19. La Seasonal, La marketing DVD<br />A rich media content- full multimedia DVD that covered the marketing campaigns undertaken during different seasons and different religious festivals<br />The DVD was developed on flash and provided the users an interactive learning experience<br />The DVD was used as a strategic branding tool for Nokia<br />
  20. 20. DVD front page<br />
  21. 21. Inside page<br />
  22. 22. Inside page<br />
  23. 23. Inside page<br />
  24. 24. Inside page<br />
  25. 25. Donate a research campaign<br />
  26. 26. Brandepreneurs<br />