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Congress 2010 LinkedIn Tutorial
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Congress 2010 LinkedIn Tutorial

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  • 1. Maximize Your LinkedIn Potential
    2010 Congress on Healthcare Leadership, March 22-25
    Hyatt Regency Chicago
  • 2. So What is LinkedIn?
    Online professional network with more than 60 million members
    Platform for connecting with friends, alums, colleagues, and potential new contacts
    Medium for asking questions and sharing ideas and resources through Groups
    Recruitment and job search tool
    American College of Healthcare Executives
    2
  • 3. So What Can LinkedIn Do For Me?
    Provide an un-intrusive way to network with new people
    Allow you an opportunity to brand yourself
    Give you a forum for connecting with others to help you excel in your current job
    Help you take the next step in your career path
    American College of Healthcare Executives
    3
  • 4. First Step – Developing a Profile
    Fill out your profile completely
    Add a photo. This allows others to recognize you and feel like they’re making a true connection
    Reorder your profile so your most important details are displayed the highest
    Establish yourself as a brand: Set up a unique URL (linkedin.com/in/yourfullname)
    American College of Healthcare Executives
    4
  • 5. More Profile Details to Set Yourself Apart
    Tweak your Summary and Specialties with keywords to be found in searches
    Use the Applications feature to share books you’re currently reading or presentations you’ve given
    Take your recommendations seriously
    Put your LinkedIn URL on your resume
    American College of Healthcare Executives
    5
  • 6. Join a Group to Start Building Your Network
    Search the Groups field for universities, associations, industry groups and more
    Display the logos on your profile
    Don’t just join – be an active participant
    Use the Discussions and News tabs to gain valuable feedback
    Become a leader in your field – start your own group
    American College of Healthcare Executives
    6
  • 7. The LinkedIn Job Search
    Think of your profile as your resume
    Optimize your LinkedIn Profile keywords
    Brand yourself for the job you want, not the job you have
    The right recommendations help
    Make connections with those who can help you reach your career goals
    American College of Healthcare Executives
    7
  • 8. Join ACHE’s Official Group on LinkedIn
    More than 3,300 healthcare management professionals are members
    A members-only benefit to guarantee quality interaction and contacts
    Start discussions on topics that are currently affecting your job or organization
    American College of Healthcare Executives
    8
  • 9. Never Underestimate the Power of Social Media!
    American College of Healthcare Executives
    9
    Any questions?