Top Benefits• Networking• The Job Search• Keeping an Eye on Your Brand• Keeping an Eye on the Industry 2
Networking• Make contacts to assist you in current role• Develop an “address book” of resources• Help you find a mentor or find leadership opportunities• Job search 3
The Job Search• Potential employers will review your social media profiles• Get up-to-the-minute job posts• View company profiles, learn about previous and current employees• Some recruiters recruit directly through social media 4
Keeping an Eye on Your Brand/TheIndustry• Social Media outlets employ the 86,400- second news cycle• Reputable sources have social media presence• Be fully informed of what a variety of audiences are saying• Develop a dialogue and possibly steer the conversation 5
So What Platforms Should I CareAbout?Worth a Profile: • LinkedIn • Facebook • TwitterKeep an Eye On It: • FourSquare • PinterestForget About It: • GooglePlus • MySpace 6
Timesavers – Your AccountsHootsuite:•Basic account is free•Control your Facebook, Twitter and LinkedInaccounts with one sign-on and on one screenTweetDeck:•Basic account is free•Control Facebook and Twitter 7
Timesavers: Social Media MentionsSocialMention:•Perform a keyword search and find recentmentions in most social media platformsGoogle Alerts:•Set up daily or weekly searches for terms orkeywords to be sent directly to your inboxTwazzup:•See what people are tweeting about a particularsubject 8
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