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Your Ultimate Guide to More
Profitable Website Traffic
with Ana Hoffman
www.TrafficGenerationCafe.com

www.TrafficGeneration...
www.TrafficGenerationCafe.com
More targeted traffic will result in:

•
•
•
•

more clients for your services,
more buyers for your product,
more profits f...
But before we start generating more traffic, it pays to

•
•
•

identify all potential traffic streams,
estimate their short...
What are our potential traffic streams?
I narrowed them down to the following:

www.TrafficGenerationCafe.com
•

Content leverage

•

Relationship marketing

•

Social marketing

•

SEO

•

Product creation

•

Mobile traffic

•

Pai...
Let's start with content leverage.

www.TrafficGenerationCafe.com
Most online businesses are content-driven in one way or another:

✓We write blog posts,
✓Create videos,
✓Products descript...
The possibilities are endless.

www.TrafficGenerationCafe.com
Webinars
Guest Post
Press Release

PDF
Podcast
Images
Article
Video

PowerPoint

www.TrafficGenerationCafe.com

Free WSO
Additionally, when writing that one core piece of content,
think about ways to turn it into a traffic bait.

www.TrafficGen...
Traffic baits:

•
•
•
•

Link out to other blogs and let the owners know when the post goes live;
Turn the post into a cont...
Additional benefits of leveraging your existing content:

✓ save time/money by making the same piece of content work for yo...
Relationship Marketing

www.TrafficGenerationCafe.com
Building relationships with other online businesses related to your niche is
one of the key elements of your future busine...
It could become your key to:

•
•
•

Mentions on other blogs = get more referral traffic
Organic link building = get more s...
•	

•	

•	

•	

•	

•	

•	

•	

•	

•	

•	

•	

•	


Guest posting
Commenting on other blogs
Creating your own commenting/...
Social Marketing

www.TrafficGenerationCafe.com
Social marketing includes many forms of relationship building using thirdparty platforms:

•
•
•

social media
forums
soci...
Social media takes

•

time

•

effort

•

constant attention and upkeep

www.TrafficGenerationCafe.com
So why bother? Here's why:

1. Best place to find your target audience;
2. Quickest way to  build awareness about your bran...
How do you choose the right social media platform
for YOUR business?
Facebook?
Twitter?
Google+?
Pinterest?

www.TrafficGe...
How do you choose the right social media platform
for YOUR business?

Don't choose one "just because everyone else says yo...
Quick Tip
* Go to Alexa.com,
* enter the URL of your competitor in the search box,
* click on "Get Details" about them,
* ...
Their clickstream will show you which top sites their visitors came from.

www.TrafficGenerationCafe.com
Forums

www.TrafficGenerationCafe.com
Why forums?
For the longest time, I thought that forums were a waste of resources and
half-houses for spam.
Yet, I've seen...
Forums are great to:

1. Position yourself as an authority on the subject;

2.	

 Bring traffic back to your site for more ...
The key to making the most of forum traffic is to find the right
forum for YOUR niche.
Your ideal forum should be
•	

 activ...
Social Networking Communities

www.TrafficGenerationCafe.com
These are social networking communities
geared towards a particular target market.

Examples:
•	

•	

•	

•	


BizSugar.co...
SEO

www.TrafficGenerationCafe.com
Search Engine Optimization (SEO) is the art of showing up on the
first page of Google for your best money keywords.
(or for...
When developing your SEO strategy, you have to pay attention to
the following two types of optimization:

•
•

On-page SEO...
On-Page SEO

•
•
•
•
•
•
•
•

Choose the niche and stay with it;
Write on subjects, NOT keywords;
Smart internal linking;
...
Off-Page SEO

•
•
•

Traditional link building;
Social SEO;
Branding.

www.TrafficGenerationCafe.com
Product Creation

www.TrafficGenerationCafe.com
What does product creation have to do with increasing your
website traffic?

www.TrafficGenerationCafe.com
When you have a product, you can use it to:

•
•
•
•

Drive traffic through affiliate programs;
Offer your product as a bonu...
Mobile Traffic

www.TrafficGenerationCafe.com
More and more of your traffic will be looking for you and reading
your content on their mobile devices.
...Or not, if your ...
•	

 Install a plugin that will convert
your blog into a mobile-friendly version;
•	

 Mobile site app.

www.TrafficGenera...
Paid Traffic

www.TrafficGenerationCafe.com
Pay Per Click Ads

Google Adwords:

•
•
•

Requires financial investment
Requires in-depth knowledge
Has no leverage (no mo...
Pay Per Click Ads
Facebook Ads:

•
•
•
•
•
•

Easier to master than Google Adwords
Easier to set up
Less competition
Good ...
Banner Ads

•

Ads on other blogs/niche websites

Solo Ads

•
•

Email newsletters
Ezines

www.TrafficGenerationCafe.com
Otherwise paying for traffic (highly unproductive, and unadvisable):

•
•
•

paying with money or time;
traffic exchanges (a...
Offline Traffic

www.TrafficGenerationCafe.com
More traditional ways to drive website traffic; best suitable if:

•
•
•

your business is heavily localized;
you attend bu...
Ways to drive offline traffic:

•
•
•
•

business cards;
flyers;
brochures;
free samples.

www.TrafficGenerationCafe.com
http://www.TrafficGenerationCafe.com/increase-website-traffic-guide/
Still here?

I like you...
Here’s something really
special for you...

www.TrafficGenerationCafe.com
Your Free Traffic Report
Plus, bite-size traffic hacks updates

✓Double your traffic in 30 days
✓Actionable advice
✓Takes ...
Your Free Traffic Report
Plus, bite-size traffic hacks updates

✓Double your traffic in 30 days
✓Actionable advice
✓Takes ...
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How to Increase Website Traffic: The Ultimate Blueprint

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Increasing your website traffic is intimidating, isn't it?

Sure you want more traffic, but how do you get it?

See all the possible website traffic sources, where they come from, and then go to http://tgcafe.it/ZuJOcr to get more resources on how to drive this traffic.

Think this presentation will be valuable to your readers? Then embed it on your site and share it with your followers!

Published in: Business, Technology
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  • There are many tricks and tips in the internet to increase your website traffic. But I am talking about some special tips to increase your traffic to million visitor per day.

    1. Post daily with one same phrase in your post title:
    In your title use a same word phrase in your title in at least 10 post. For ex if your blog is related to real estate then use the title with your choice but use a word phrase Flat sale in Boston this word should be used at least 3 to 4 times in your any head tag

    Read more click Here http://www.99localsearch.com/AdDetails.aspx?id=9753
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Transcript of "How to Increase Website Traffic: The Ultimate Blueprint"

  1. 1. Your Ultimate Guide to More Profitable Website Traffic with Ana Hoffman www.TrafficGenerationCafe.com www.TrafficGenerationCafe.com
  2. 2. www.TrafficGenerationCafe.com
  3. 3. More targeted traffic will result in: • • • • more clients for your services, more buyers for your product, more profits for you, stronger community around your business and brand. www.TrafficGenerationCafe.com
  4. 4. But before we start generating more traffic, it pays to • • • identify all potential traffic streams, estimate their short-term and long-term value, zero down on the best starting point for your specific business. www.TrafficGenerationCafe.com
  5. 5. What are our potential traffic streams? I narrowed them down to the following: www.TrafficGenerationCafe.com
  6. 6. • Content leverage • Relationship marketing • Social marketing • SEO • Product creation • Mobile traffic • Paid traffic • Offline traffic www.TrafficGenerationCafe.com
  7. 7. Let's start with content leverage. www.TrafficGenerationCafe.com
  8. 8. Most online businesses are content-driven in one way or another: ✓We write blog posts, ✓Create videos, ✓Products descriptions, ✓Sales pages, ✓You name it... www.TrafficGenerationCafe.com
  9. 9. The possibilities are endless. www.TrafficGenerationCafe.com
  10. 10. Webinars Guest Post Press Release PDF Podcast Images Article Video PowerPoint www.TrafficGenerationCafe.com Free WSO
  11. 11. Additionally, when writing that one core piece of content, think about ways to turn it into a traffic bait. www.TrafficGenerationCafe.com
  12. 12. Traffic baits: • • • • Link out to other blogs and let the owners know when the post goes live; Turn the post into a contest/challenge; Offer a giveaway at the end; Create "The Best of..." lists in your niche. www.TrafficGenerationCafe.com
  13. 13. Additional benefits of leveraging your existing content: ✓ save time/money by making the same piece of content work for you again and again; ✓ build links back to your site = improve your chances to get more search engine traffic; ✓ build your brand by "being everywhere". www.TrafficGenerationCafe.com
  14. 14. Relationship Marketing www.TrafficGenerationCafe.com
  15. 15. Building relationships with other online businesses related to your niche is one of the key elements of your future business success. www.TrafficGenerationCafe.com
  16. 16. It could become your key to: • • • Mentions on other blogs = get more referral traffic Organic link building = get more search engine traffic More social media shares = grow your branding and traffic www.TrafficGenerationCafe.com
  17. 17. • • • • • • • • • • • • • Guest posting Commenting on other blogs Creating your own commenting/mastermind tribe Linking out to related posts on other blogs Featuring other bloggers/sites in your posts Accepting guest posts Personal emails Product co-creation Ad swapping Newsletter co-registration Offering your freebie as a bonus to their products Special discounts for their readers Free webinars for their audience www.TrafficGenerationCafe.com
  18. 18. Social Marketing www.TrafficGenerationCafe.com
  19. 19. Social marketing includes many forms of relationship building using thirdparty platforms: • • • social media forums social networking communities www.TrafficGenerationCafe.com
  20. 20. Social media takes • time • effort • constant attention and upkeep www.TrafficGenerationCafe.com
  21. 21. So why bother? Here's why: 1. Best place to find your target audience; 2. Quickest way to  build awareness about your brand; 3. Great place to start building relationships; 4. Important for SEO; Social SEO is a must. www.TrafficGenerationCafe.com
  22. 22. How do you choose the right social media platform for YOUR business? Facebook? Twitter? Google+? Pinterest? www.TrafficGenerationCafe.com
  23. 23. How do you choose the right social media platform for YOUR business? Don't choose one "just because everyone else says you should". • research • observe • track www.TrafficGenerationCafe.com
  24. 24. Quick Tip * Go to Alexa.com, * enter the URL of your competitor in the search box, * click on "Get Details" about them, * and navigate to "Clickstream". www.TrafficGenerationCafe.com
  25. 25. Their clickstream will show you which top sites their visitors came from. www.TrafficGenerationCafe.com
  26. 26. Forums www.TrafficGenerationCafe.com
  27. 27. Why forums? For the longest time, I thought that forums were a waste of resources and half-houses for spam. Yet, I've seen many stats that proved me wrong again and again. www.TrafficGenerationCafe.com
  28. 28. Forums are great to: 1. Position yourself as an authority on the subject; 2. Bring traffic back to your site for more information; 3. Build relationships; 4. Build links. www.TrafficGenerationCafe.com
  29. 29. The key to making the most of forum traffic is to find the right forum for YOUR niche. Your ideal forum should be • active • tightly moderated to prevent spam • an established authority www.TrafficGenerationCafe.com
  30. 30. Social Networking Communities www.TrafficGenerationCafe.com
  31. 31. These are social networking communities geared towards a particular target market. Examples: • • • • BizSugar.com - small business community BlogEngage.com - blogging community BetterNetworker.com - network marketing community CafeMom.com - mom community www.TrafficGenerationCafe.com
  32. 32. SEO www.TrafficGenerationCafe.com
  33. 33. Search Engine Optimization (SEO) is the art of showing up on the first page of Google for your best money keywords. (or for anything at all, as of late.) www.TrafficGenerationCafe.com
  34. 34. When developing your SEO strategy, you have to pay attention to the following two types of optimization: • • On-page SEO Off-page SEO www.TrafficGenerationCafe.com
  35. 35. On-Page SEO • • • • • • • • Choose the niche and stay with it; Write on subjects, NOT keywords; Smart internal linking; Proper titles, descriptions, headings; Decrease bounce rate; Increase site speed; Link out to authority sites; Content freshness. www.TrafficGenerationCafe.com
  36. 36. Off-Page SEO • • • Traditional link building; Social SEO; Branding. www.TrafficGenerationCafe.com
  37. 37. Product Creation www.TrafficGenerationCafe.com
  38. 38. What does product creation have to do with increasing your website traffic? www.TrafficGenerationCafe.com
  39. 39. When you have a product, you can use it to: • • • • Drive traffic through affiliate programs; Offer your product as a bonus to other people's products; Sell it as WSO; Offer it (or a modified version of it) as a free WSO. www.TrafficGenerationCafe.com
  40. 40. Mobile Traffic www.TrafficGenerationCafe.com
  41. 41. More and more of your traffic will be looking for you and reading your content on their mobile devices. ...Or not, if your site is not modified for mobile users. www.TrafficGenerationCafe.com
  42. 42. • Install a plugin that will convert your blog into a mobile-friendly version; • Mobile site app. www.TrafficGenerationCafe.com
  43. 43. Paid Traffic www.TrafficGenerationCafe.com
  44. 44. Pay Per Click Ads Google Adwords: • • • Requires financial investment Requires in-depth knowledge Has no leverage (no money = no traffic) www.TrafficGenerationCafe.com
  45. 45. Pay Per Click Ads Facebook Ads: • • • • • • Easier to master than Google Adwords Easier to set up Less competition Good targeting Requires financial investment Has no leverage (no money = no traffic) www.TrafficGenerationCafe.com
  46. 46. Banner Ads • Ads on other blogs/niche websites Solo Ads • • Email newsletters Ezines www.TrafficGenerationCafe.com
  47. 47. Otherwise paying for traffic (highly unproductive, and unadvisable): • • • paying with money or time; traffic exchanges (a waste of time); buying traffic/impressions (a waste of money). www.TrafficGenerationCafe.com
  48. 48. Offline Traffic www.TrafficGenerationCafe.com
  49. 49. More traditional ways to drive website traffic; best suitable if: • • • your business is heavily localized; you attend business conferences, trade shows, etc. you do something news-worthy and catch attention of the local press. www.TrafficGenerationCafe.com
  50. 50. Ways to drive offline traffic: • • • • business cards; flyers; brochures; free samples. www.TrafficGenerationCafe.com
  51. 51. http://www.TrafficGenerationCafe.com/increase-website-traffic-guide/
  52. 52. Still here? I like you... Here’s something really special for you... www.TrafficGenerationCafe.com
  53. 53. Your Free Traffic Report Plus, bite-size traffic hacks updates ✓Double your traffic in 30 days ✓Actionable advice ✓Takes 5-10 minutes to do Download your FREE copy of Mommy, Where Does Traffic come from? Yes, Send Me My Traffic Report www.TrafficGenerationCafe.com
  54. 54. Your Free Traffic Report Plus, bite-size traffic hacks updates ✓Double your traffic in 30 days ✓Actionable advice ✓Takes 5-10 minutes to do Download your FREE copy of Mommy, Where Does Traffic come from? Yes, Send Me My Traffic Report click it www.TrafficGenerationCafe.com
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