How to Milk Slideshare for Moo' Website Traffic

Transcript

• 1. HOW TO Milk Slideshare for Moo’ Traffic
• 2. Want some?
• 3. Hold your cows.
• 4. Hold your cows. First: the Anatomy of slideshare homepage
• 5. Bottom third “Trending in Social Media“section
• 6. What gets you there?
• 7. What gets you there? Squeeze everything you can out of Twitter, FB, LinkedIn, Google+ SHARE, SHARE, SHARE!
• 8. Middle third “Featured“ section
• 9. What gets you there? Hold that thought...
• 10. Top third: prime udder central
• 11. “Today’s Top SlideShares“
• 12. You want you moo’ of that for sure!
• 13. What gets you there?
• 14. Today’s Top SlideShares are hand-curated by the Slideshare team
• 15. Let’s get to work!
• 16. Step 1.
• 17. Step 1. Create an Udderly Awesome Presentation
• 18. Don’t know how? You are looking at it! WATCH AND LEARN...
• 19. Step 2. Dairy your viewers to actually do something about it
• 20. (a.k.a. add a call to action!)
• 21. NOT a good one...
• 22. Do THIS...
• 23. Or THIS...
• 24. Or THIS...
• 25. Step 3. Pay attention to keywords to rank your presentation on Google
• 26. Add your keywords to... • • • • Presentation file name (will turn into the slug) Presentation slides (will become presentation transcript) Title Description
• 27. What on the farm am I talking about?
• 28. What on the farm am I talking about? (see resources at the end)
• 29. Time to start pumping!
• 30. Step 4. SHARE, SHARE, SHARE! Twitter, FB, LinkedIn, Google+
• 31. Moo’ shares Get into “Trending on Social Media” section Moo’ Traffic
• 32. Step 5. EMBED, EMBED, EMBED! on your blog, Twitter, Pinterest, etc.
• 33. Bonus tip: When embedding a presentation on your blog, make it easy for your readers to do the same.
• 34. Moo’ embeds Moo’ buzz Moo’ links Moo’ views Moo’ Traffic
• 35. Let’s look at it another way...
• 36. Moo’ views Moo’ embeds Moo’ links Better Google rankings Moo’ Traffic
• 37. No matter how you look at it, all roads lead to Moo’ Traffic
• 38. ...and that’s moosic to my ears!
• 39. Oh, almost forgot...
• 40. Step 6. Twiddle thumbs hoping to Featured or Today’s Top SlideShares get into the
• 41. Just pulling your udders... It’s entirely doable.
• 42. Out of 9 presentations I’ve posted so far, 2 made it to the Today’s Top SlideShares and another 3 to the Featured
• 43. Bottom line: slideshare can pump legendairy traffic...
• 44. ...IF you know how to milk it for all its worth
• 45. Get the whole story: click it
• 46. Still here? I like you... Here’s something really special for you...
• 47. Your Free Traffic Report Plus, bite-size traffic hacks updates ✓Double your traffic in 30 days ✓Actionable advice ✓Takes 5-10 minutes to do Download your FREE copy of Mommy, Where Does Traffic come from? Yes, Send Me My Traffic Report
• 48. Your Free Traffic Report Plus, bite-size traffic hacks updates ✓Double your traffic in 30 days ✓Actionable advice ✓Takes 5-10 minutes to do Download your FREE copy of Mommy, Where Does Traffic come from? Yes, Send Me My Traffic Report click it