Becoming platforms: Harnessing the power of communities, beyond crowd-sourcing and openness.
This lecture was given on request to the Chamber of Commerce of Forlì-Cesena.
The original topic was "crowdsourcing" but it's now pretty obvious that there's no such thing as crowdsourcing anymore.
Indeed crowdsourcing is still an old-fashioned way of looking at peers and producers (exploitation): the switch that all businesses and organizations must undertake now is that towards 100% collaborative organization, which relates with peers and users in a co-creative way, becoming an "enabler". For those interested you should look into this post http://bit.ly/PostCapitalismAndPlatforms