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25 Keys To Sales & Marketing

From Medinmark, 7 months ago Add as contact

This is the visual representation of the pocket MBA from New York Times. This power point presentation carries the mention & description of first 5 keys for marketing. Though small, but these slides contain a meticulous flow of information and provides extensive knowledge in the field.

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Slideshow Transcript

  1. Slide 1: Key – 1 The need to understand the complexity of marketing!
  2. Slide 2: 2 questions come to the fore-front  What is marketing?  How is it different from selling?
  3. Slide 3: What is marketing?  Marketing is not selling  Marketing is strategy  Marketing has been defined by American Marketing Association as the process of planning and executing the conception, pricing, promotion & distribution of ideas, goods & services to create exchanges that satisfy individual and organizational objectives.
  4. Slide 4: Difference between marketing & sales….  Selling focuses on the  Marketing focuses on the need of the seller. need of the buyer.  Its focus is on the  Focus of marketing, manufacturer, whose ultimately is consumer need is to convert the satisfaction, which is product into cash. derived fr