Facebook Advertising
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  • 1. Media WorksCompany
  • 2. Facebook Advertising In India
  • 3. The Market In India
  • 4. The Market In IndiaOver 55 Million Registered UsersOver 13.9 Million Users Log In DailyA Growth Rate of 20% per MonthOver 27 Million Mobile Users
  • 5. Indian Brands On Facebook
  • 6. Indian Brands On FacebookMore than 450 Brands in India have 100,000+ FansAround 2000 Brands (Big & Small Business) are Active onFacebookMore than 100 Brands have 1 Million+ Fans2.3 Million People on Facebook are fans ofmore than 100 Brands
  • 7. Our Strategy On Facebook
  • 8. Our Strategy On FacebookReach Out to the TG in the most innovative wayMake them subscribers and not just visitor{Action out “Likes” and not just “clicks”}Engage the Audience with Multiple Touchpoints
  • 9. Types Of Advertising Options OnFacebook
  • 10. Types Of Advertising Options OnFacebook> Page “LIKE” AdvertisingThe most common advertising format to drive “LIKES”on your Facebook Fan Page
  • 11. Types Of Advertising Options OnFacebook> Page POST AdvertisingPrimarily used to drive engagement
  • 12. Types Of Advertising Options OnFacebook> STAMPS AdvertisingOpted for generating clicks to an external URL which isoutside the Facebook Universe
  • 13. Types Of Advertising Options OnFacebook> SPONSORED STORIES AdvertisingOpted by known brands that have a large base offriends of fans to leverage
  • 14. Why Invest in Facebook Advertising
  • 15. Why Invest in Facebook AdvertisingBuilding a Brand Community on the most visitedwebsite in the worldEngaging consumers on a timely basis withoutany remarketing costBrand building via Word of Mouth considering it isa social networking site
  • 16. What We Offer
  • 17. What We OfferStrategic Suggestions against Facebook AdvertisingObjectiveCost Per “Like” metric besides CPC/CPMFacebook Page Management AssistanceFull Payment against Delivery Model
  • 18. Need We Say MoreContact UsEmail: mediaworkscompany@gmail.comFacebook: facebook.com/MediaWorksCoTwitter: @MediaWorksCoFill up this form: bit.ly/FacebookAdsBrief
  • 19. Media WorksCompany