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Transcript

  • 1. POWER OF CONTENT MARKETING
  • 2. Marketing is Changing has Changed
  • 3. With Lesser Money Spend
  • 4. Get More Customers
  • 5. Visual Content is the FUTURE
  • 6. Without VISUAL CONTENT There is no SEO
  • 7. Traditional Marketing Link Building Submissions On Page optimization
  • 8. The New Inbound Marketing
  • 9. 5 Types of Visual Content Video Podcast Info graphics Ebrochure PPTs
  • 10. Videos Infographics Comics PPTs Ebrochures Podcast
  • 11. Videos Infographics Comics PPTs Ebrochures Podcast
  • 12. Videos Infographics Comics PPTs Ebrochures Podcast
  • 13. Videos Infographics Comics PPTs Ebrochures Podcast
  • 14. Videos Infographics Comics PPTs Ebrochures Podcast
  • 15. Videos Infographics Comics PPTs Ebrochures Podcast
  • 16. Keys to Visual Marketing Success Create a Compelling Story
  • 17. Keys to Visual Marketing Success Choose the right Content
  • 18. Keys to Visual Marketing Success Great Design and Branding
  • 19. Keys to Visual Marketing Success Promote your content strategically
  • 20. Why VIDEO Is A Big Deal Average person spends 15 minutes a day on You Tube Videos are 53 times more likely to be on 1st page of Google Results Videos raise the click through rates in emails by 50% You Tube is the second largest Search Engine Over 3 million people are sharing videos through socially connected sites like Facebook, Twitter, MySpace
  • 21. Video SEO Is Not Throwing a video on you tube and hoping it goes viral. Throwing a video on homepage and hoping it attract customers.
  • 22. Video SEO Is Exten- sion of SEO Optimizing video content on your site Optimizing video content on other sites Sharing and Embeding videos
  • 23. Impact of Videos Videos are now featured on top SERPs by default
  • 24. Podcast SEO Is
  • 25. Impact of Podcasts Reviews: Ask your viewers Subscribers/Popularity: Promotion
  • 26. Why Infographics? • Average number of Infographics seen every week by individual is 3274. • Infographics make anything upto 67% more interesting. • Infographics makes your business 82% cooler. • Infographics make you upto 40% more relevant. • Infographics will make you seem 18% more knowledgeable.
  • 27. Impact of Infographics
  • 28. Why Presentations? • Slideshare is the world’s largest professional content sharing community. • It has 60 million visitors a month. • It has 3 billion slide views a month. • It is one of the top 150 sites on the web.
  • 29. Impact of Presentations PPts are also featured on top SERPs
  • 30. Impact of Ebrochures Ebrochures are also featured on top SERPs